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The Mobile Economy: Apps, Entertainment, Marketing and the Consumer


Date March 3, 2010
Location Santa Monica Library, MLK Auditorium
Santa Monica, CA
United States
Speaker Elise Neel, Vice President, comScore
Session Time 5:30 p.m. - 8:00 p.m.
Description

The Mobile Economy: Apps, Entertainment, Marketing & the Consumer

Join Los Angeles Business and Industry Executives as they discuss the opportunities the mobile economy provides entrepreneurs, small business and corporate America when 58% of Americans had a smart phone with access to apps and entertainment in 2009 and this statistic is forecasted to grow considerably in 2010. Our industry experts will discuss successful business models and product development strategies for the mobile platform as well as the impact of this industry will have on our future workforce.