Filter Presentations & Whitepapers by:
| Jun. 6, 2007 | Cookie Deletion Whitepaper
Speaker: Dr. Magid Abraham, Cameron Meierhoefer, Andrew Lipsman
The study addresses the key sources of discrepancy between server-based and panel-based data and reveals that cookie deletion can lead to large overstatements in servers’ measurement of the size of online audiences. |
comScore Whitepaper |
| Jan. 27, 2007 | Wireless Consumer Segmentation Analysis
Speaker: comScore, Inc.
comScore's Wireless Consumer Segmentation analysis provides a comprehensive analysis of the behavior and attitudes of wireless phone subscribers among different consumer segments. |
comScore Whitepaper |
