because it’s show time
all the time.
Video Metrix Multi-Platform: unduplicated, digital video measurement
Digital video is everywhere, and consumers want to watch shows anytime, anywhere. As content continues to flow across an increasing number of screens, content owners and advertisers need a consistent, trusted way to transact in a platform-agnostic world.
comScore Video Metrix® Multi-Platform delivers a single, unduplicated measure of digital video consumption across desktop, smartphone, tablet and over-the-top (OTT) devices. Premium video content and advertising can be planned, bought and sold across platforms using TV-comparable GRP metrics that measure audience engagement.
Measure, Plan and Purchase Digital Video
where you know people are watching.
Know the incremental reach
of your total digital audience.
make your audiences, content and advertising
Showcase the value and scale of your digital video content across platforms.
Measure Unduplicated Reach & Demography
Package Cross-Platform Video Inventory
Sell Show-Level GRPs
Measure the Total Digital Video Reach for your video content. Understand audience engagement across platforms. Benchmark against competitors. Show more with Video Metrix Multi-Platform.
Agencies & Advertisers
Strategically plan and buy video advertising across platforms.
Find Video Audiences by Device
Plan Video Campaigns across Platforms
Buy TV-Like GRPs
Demystify the multi-platform consumer
with single, unduplicated metrics.
Gain a complete view of digital media consumption with comScore multi-platform measurement.
Video Metrix Multi-Platform feeds into Media Metrix Multi-Platform to enable holistic digital media measurement like no other. Video Metrix Multi-Platform solves for the challenge of delivering a single, unduplicated metric for digital video audiences across all platforms by leveraging the methodology and inputs from Media Metrix® Multi-Platform and Mobile Metrix®.