The Most Complete Web Analysis Service in Latin America.

Major websites and digital media companies need reliable analytics to understand their audiences, make editorial and commercial decisions and effectively plan campaigns.

comScore Certifica Metric employs a measurement methodology based on IAB international norms to display valuable reports for the analysis and comprehension of 100% of the traffic received on your website, along with dashboards that can be set up with page views, visitors, sessions and traffic projections.

Outstanding Characteristics

• Online and Real Time Information. Follow-up and manage what is going on in your website in a timely manner.
• Comprehension of audience and its habits. Generate over 160 different reports from more than 40 information sections that can receive data queries on different time ranges and categories.
• For Sites and Site Networks. Leverage different aggregation levels to perform measurements by site groups (Networks) or individual sites with no restrictions on their number.
• Unified data publication on comScore. By using Certifica Metric it is possible to access publication as a Unified entity in comScore Media Metrix.
• Specialized customer service. Trust our team of specialists to assist you with your specific requirements, be them operative, analytical or training. Additionally, we provide onsite support in the main countries of Latin America.

Benefits

For Website Management

• Understand the behavior of visitors by hours, days, weeks or months, and analyze the most frequently used routes, their habits and preferred contents.
• Analyze data and study evolution in time in order to make operational decisions.
• Support the editorial management with easy to read and real time information in order to make valuable decisions about content and location within the site.
• Count on the support of our experts in technical and commercial areas.

For Advertising Commercialization

• Strengthen your inventory sales team with relevant information on the traffic drawn to your site or any other areas or pages.
• Commercialize with the certified data backup of an independent third party, with broad recognition in Latin America.
• Provide your customer with standardized and reliable information with broad recognition in Latin America.
• Evaluate the impact on changes and new digital strategies applied to your site.

To learn more about comScore Certifica Metric, please contact us today.