Digital Analytix allows you to easily measure marketing campaigns and engagement across your company's key performance metrics. Detailed measurement of each user action and flexible attribution models provide further insight into conversion drivers to increase margins. Digital Analytix allows for unlimited segmentation and correlations to match your growing and changing business needs.

Direct View: Direct View displays Digital Analytix metrics directly on your website for a visual indicator of site performance. Direct View is an enhanced analysis technique that leverages graphics and colors to bring performance to life.

Engagement: Unveil engaged browsers based on the actions they take. Through Digital Analytix, you can assign values to pages and events and establish the engagement factor of each, with a viewer generating a cumulative engagement score.

Ecommerce: Track the activities and conversions that are core to an online retail business using Digital Analytix. Tie transactions to broader user behavior to optimize site performance and grow revenue.

Multivariate Testing (MVT): Test multiple components of a webpage at the same time and identify how well each combination performs across your business's key conversion metrics. By serving the most successful combination you can maximize your online user experience and business results.

Segmentation: Select any browser group and instantly focus in on their behavior. Identify most valuable browsers, better respond to consumer preferences and target online content and campaigns more effectively.