Skip to: 所容纳之物
Skip to: Site Navigation
Skip to: 搜索


The Importance of Getting Beyond Big in Online Video


日期;日子: 六月 30, 2009

发言者;演讲者: Tania Yuki

事件: comScore Webinar

下载幻灯片

查看全部

When it comes to making online video audiences targetable and valuable, big sweeping numbers and unfamiliar, ambiguous metrics such as ‘streams’ can mislead us into thinking that video is complicated, or that video audiences are somehow hard to understand and reach in meaningful, measurable and scalable ways. Tania Yuki, comScore’s online video industry expert, cracks open the black box and goes behind the stream, to the people who are being reached every day with something of value to them – quality, relevant video.