从网络浏览、应用使用到社会网络、消息传送和多媒体,您的受众正在不断地向移动网络方向发展。您的挑战就是将移动消耗和消费者行为转化成移动经营策略。为了帮助您了解关键技术和用户趋势,MobiLens 提供了有关美国、欧洲、日本和加拿大移动媒体领域的无与伦比的概念。
comScore是移动网络行业的第一同时也是最好的来源。从市场规模估算和巨大潮流到有关设备使用和应用的接受度等,comScore具备我们制定良好的商业决策所需的洞察力。
David Palan
Handmark公司的营销分析和策略主管
The information provided by comScore’s Mobile Solutions group has helped me make the business decisions necessary to develop mobile-relevant content and to build Dexknow’s mobile presence.
Deborah Eldred
Director, R.H. Donnelley
Consistently reliable and analytically flexible, comScore information is a cornerstone for understanding the shifting trends in our marketplace. It is a critical component for our inventory forecasting and strategy development.
Asurion
[comScore] has been a life-line for the development of BBC Mobile. Being the only reliable source of user metrics for our U.K. users, it has provided us with the detailed feedback we have needed in order to support our publicly-funded BBC Mobile service.
Clare Sumpner
Research Manager, BBC
MobiLens通过将有关移动消费者人口统计特征和行为的数据与设备属性联系在一起,以提供有关当前移动领域的全面观点。
了解如何最好地在移动网络上触及你的受众,获得对他们的消费喜欢和使用强度的深刻了解。
查看哪些设备得到了最充分的利用,并根据用户的消费、人口统计特征、技术或品牌标准进行受众分割。