There is no doubt about how multi-platform and mobile consumption is changing the digital scene in Brazil. While Brazilian users are spending more time on mobile, desktop remains a tremendous opportunity to continue to reach a large portion of the total digital population. It’s time to focus on people, regardless the platforms for digital consumption.
Luciana Burger, VP Brasil, comScore Inc.
2 december 3:00 pm - 4:00 pm
Brand safety, ad fraud, viewability and audience targeting – brands are facing challenges that affect their trust in digital advertising.
Duncan Trigg, VP Advertising Effectiveness at comScore Tracey Lewis, Digital and Ecommerce Analytics Lead at Kellogg
8 december 12:45 pm - 1:30 pm
comScore and Kellogg - ISBA Webinar: 4 things to consider for your 2016 digital advertising plan
Conference Homepage and Registration
Join comScore and Neustar as they discuss key insights from the 8th annual Local Search Study on Tuesday, December 15th at 2 p.m. ET. Learn how to create a positive online experience for potential customers, driving in-store and online purchases.Lees verder