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Market Ranking dec. 5, 2014 | Share

comScore Reports October 2014 U.S. Smartphone Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from comScore MobiLens® and Mobile Metrix®, reporting key trends in the U.S. smartphone industry for October 2014. Apple ranked as the top smartphone manufacturer with 41.9 percent OEM market share, while Google Android led as the #1 smartphone platform with... Lees verder

Blog dec. 4, 2014 | Share

Viewability and In-Target: Key Learnings for Media Buyers and Sellers

Viewability and In-Target: Key Learnings for Media Buyers and Sellers

The introduction and subsequent adoption of viewability and in-target measurement wields the promise of radically improved digital campaign performance, but it has also created a variety of challenges as the industry shifts toward new standards for valuing digital media. Fortunately the digital advertising industry has shown itself to be adaptable and... Lees verder

Persbericht dec. 3, 2014 | Share

comScore to Present at Barclays Global Technology Conference

comScore, Inc. (NASDAQ: SCOR), a global leader in measuring the digital world, today announced that Serge Matta, President and Chief Executive Officer, will present at the Barclays Global Technology Conference in San Francisco, California on Tuesday, December 9th at 2:20 p.m. PT. Lees verder

Persbericht dec. 2, 2014 | Share

Cyber Monday Exceeds $2 Billion in Desktop Sales for First Time Ever to Rank as Heaviest U.S. Online Spending Day in History

comScore (NASDAQ : SCOR) today reported holiday season U.S. retail e-commerce spending from desktop computers for the first 31 days of the November-December 2014 holiday season. For the holiday season-to-date, $26.7 billion has been spent online, marking a 16-percent increase versus the corresponding days last year. Lees verder

Video dec. 2, 2014 | Share

Cyber Monday kicks off

Gian Fulgoni on CNBC discussing the Black Friday weekend sales and Cyber Monday expectations

Gian Fulgoni, Chairman Emeritus and Co-Founder of comScore, on CNBC discussing the Black Friday weekend sales estimates by NRF and expectations for Cyber Monday. Bekijken

Persbericht nov. 30, 2014 | Share

Thanksgiving and Black Friday See Online Buying Bonanza as Both Days Surpass $1 Billion in Desktop Spending

comScore (NASDAQ : SCOR) today reported U.S. desktop retail e-commerce spending for the first 28 days of the November–December 2014 holiday season. For the holiday season-to-date, $22.7 billion has been spent online, marking a 15-percent increase versus the corresponding days last year. Lees verder

Presentatie nov. 25, 2014 | Share

Consumer Purchase Patterns in Online Travel: Decisions In A Multi-Platform World

LAC Travel Payments Day

Travel is experiencing the shift towards mobile in the United States. This presentation looks at how smartphones and tablets impact travel from servicing to purchasing, and what that may hold for Latin America in the future. Lees verder

Persbericht nov. 25, 2014 | Share

comScore Reports $17.5 Billion in Desktop E-Commerce Spending in First 23 Days of November to Kick Off 2014 U.S. Holiday Season

comScore (NASDAQ : SCOR) today reported holiday season retail e-commerce spending for the first 23 days of the November-December 2014 holiday season. For the holiday season-to-date, $17.5 billion has been spent online using desktop computers, marking a 11-percent increase versus the corresponding days last year. Friday, November 21 has been the heaviest... Lees verder

Market Ranking nov. 21, 2014 | Share

comScore Releases October 2014 U.S. Desktop Online Video Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix® service showing that 191.5 million Americans watched online content videos via desktop computer in October 2014. Google Sites ranked as the top video content property, AOL, Inc. was the top video ad property, and Disney/Maker... Lees verder

Market Ranking nov. 21, 2014 | Share

comScore Ranks the Top 50 U.S. Digital Media Properties for October 2014

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly ranking of U.S. online activity at the top digital media properties for October 2014 based on data from the comScore MMX® and MMX® Multi-Platform services. Google Sites ranked as the top multi-platform property with 236.1 million unique... Lees verder