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Blog nov. 20, 2008 | Share

Ernst and Young Entrepreneur of the Year Conference

As the wife of the CEO, I don’t often do this, but this past weekend was not only fun, but inspiring. I’ve just had the pleasure of attending the annual Ernst and Young Entrepreneur of the Year Conference with comScore’s leaders, Magid and Gian, and Gian’s wife Sarinda. Leer más

Comunicado de prensa nov. 19, 2008 | Share

Eighty Five Percent of Brazilian Internet Users Visited a Social Networking Site in September 2008

RESTON, VA, November 19, 2008 – comScore, Inc. (NASDAQ: SCOR) today released results from a study of the state of the Internet in Brazil, which includes a focus on social networking, one of the country’s most popular Internet categories. comScore’s data show that 85 percent of Brazilians age 15 and older who accessed the Internet from home or... Leer más

Comunicado de prensa nov. 18, 2008 | Share

U.S. Retail E-Commerce Growth Slows to 1 Percent in October as Concerns about Inflation, Jobs and the Financial Markets Cause Consumers to Curb Spending

RESTON, VA, November 18, 2008 – comScore, Inc. (NASDAQ: SCOR) today released its monthly retail e-commerce sales estimates, which showed that online spending in October 2008 grew by only 1 percent over October 2007, the lowest monthly growth rate since comScore began tracking e-commerce in 2001. The overall softness in online retail spending was... Leer más

Comunicado de prensa nov. 18, 2008 | Share

comScore CEO and Chairman Named Ernst & Young LLP Entrepreneur Of The Year® 2008 Award National Finalists in The Services Category

RESTON, VA, November 18, 2008 – comScore, Inc. (NASDAQ: SCOR) today announced that Magid Abraham, comScore’s CEO, and Gian Fulgoni, comScore’s chairman, were named national finalists for the Ernst & Young LLP Entrepreneur Of The Year® 2008 Award in the services category. Ernst & Young’s program recognizes outstanding entrepreneurs... Leer más

Comunicado de prensa nov. 17, 2008 | Share

Whither the Click? comScore Brand Metrix Norms Prove “View-Thru” Value of Online Advertising

RESTON, VA, November 17, 2008 – comScore, Inc. (NASDAQ: SCOR) today announced the availability of its comScore Brand Metrix norms database, compiled from nearly 200 brand impact studies conducted across a range of industries and online ad campaigns. comScore Brand Metrix is a breakthrough service for measuring the effectiveness of online advertising... Leer más

Blog nov. 11, 2008 | Share

Collegiate Entrepreneurs Association

Last Saturday morning (at 8:30 am!), I delivered a keynote presentation at the annual meeting of the Collegiate Entrepreneurs’ Association (CEO) in Chicago’s McCormick Place. Leer más

Blog nov. 10, 2008 | Share

Auto Site Visitor Data Strong Leading Indicator for U.S. Auto Sales

With the credit squeeze, looming recession and high gas prices affecting U.S. consumer behavior, we are increasingly being greeted with ugly headlines foretelling the failures of several core American industries, with the U.S. auto industry at the top of this list of struggling sectors. Leer más

Blog nov. 4, 2008 | Share

Whither the Click?

Last month, the IAB invited me to present a summary of comScore's Q2 2008 e-commerce trends as part of an IAB webinar where the IAB released their Q2 online ad spending data. Leer más

Comunicado de prensa oct. 31, 2008 | Share

SMS Advertising for Non-Mobile Products Grows As Mobile Is Integrated into Marketing Budgets for Consumer Goods and Services

Reston, VA. October 31, 2008 – comScore, Inc. (NASDAQ: SCOR) reports that the mobile marketing landscape in Europe is evolving as fewer consumers say they are receiving advertisements for mobile products and services while more receive adverts for consumer goods such as food, fashion, restaurants, travel and financial services. Over the past year,... Leer más