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Comunicado de prensa abr. 25, 2005 | Share

comScore Report Reveals 53 Percent of Online Banking Customers Use Online Servicing Capabilities

RESTON, Va., Apr. 25, 2005 – comScore Networks, an industry leader in the measurement and analysis of consumer behavior and attitudes, today released an analysis of the adoption levels and implications of online servicing solutions offered by the leading consumer banks in the U.S. The study, Servicing the Online Financial Services Consumer, found... Leer más

Comunicado de prensa abr. 22, 2005 | Share

Sports Enthusiasts Hit the Web for Up-to-the-Minute Information

RESTON, VA, April 22, 2005 – comScore MMX today released its monthly analysis of consumer activity at top online properties and categories. NCAA Basketball’s March Madness and the kickoff of the baseball season drove sports-related content to dominate this month’s top gaining properties ranking. Leer más

Comunicado de prensa abr. 20, 2005 | Share

comScore Launches New Services to Measure Online Advertising Effectiveness and Streaming Media Consumption

RESTON, Va., April 20, 2005 – comScore Networks today announced the introduction of two breakthrough research solutions to meet the demands of marketers seeking to understand and maximize the return on their investments in interactive media. These services include comScore Campaign Metrix, which comprehensively evaluates the effectiveness of online... Leer más

Comunicado de prensa abr. 18, 2005 | Share

Surfing Through Life Changes: comScore Report Details Consumers’ Heavy Reliance on the Web During Major Life Events

RESTON, Va., April 18, 2005 – comScore Networks today released an analysis of Internet usage by consumers who have recently experienced significant life events, such as getting married or buying a home. The analysis provided new details of consumers’ heavy reliance on the Web to provide information related to the changes in their lives. Leer más

Comunicado de prensa abr. 4, 2005 | Share

Defying Governmental Opinions and Safety Concerns, Millions of Americans Turn to Non-Traditional Online Pharmacies

RESTON, Va., April 4, 2005 – comScore Networks today released key findings from a study focused on the opinions, attitudes and observed behaviors of visitors to online pharmacies. Among other findings, the study revealed that despite safety concerns, a significant percentage of visitors to online pharmacies believe the sites provide an affordable... Leer más

Comunicado de prensa mar. 17, 2005 | Share

Americans Head Online for Love or Money: Valentine’s Day and Tax Preparation Drive February Web Activity

RESTON, VA, March 17, 2005 – comScore MMX today released its monthly analysis of consumer activity at top online properties and categories. In February, the Internet proved to be an important resource for those reaching out to others on Valentine’s Day and reaching for their checkbooks in preparation for Tax Day. Millions of Americans... Leer más

Comunicado de prensa mar. 15, 2005 | Share

Catalina Marketing Corporation Selects comScore Networks as BAR® Licensing Partner

ST. PETERSBURG, Fla., March 15, 2005 -- Catalina Marketing Corporation (NYSE: POS), the global leader in behavior-based marketing, today announced that it has partnered with comScore Networks to offer clients its Behavior Activated Research® (BAR®) solution. The partnership is designed to leverage the value of the Catalina Marketing Network® and... Leer más

Comunicado de prensa mar. 10, 2005 | Share

U.S. Consumer Spending for Online Content Reaches $1.8 Billion in 2004 on Strength of Entertainment/Lifestyles Category, According to Online Publishers Association Report

NEW YORK, NY -- March 10, 2005 -- The Online Publishers Association (OPA) today released its full year 2004 Paid Online Content U.S. Market Spending Report. The study, conducted in partnership with comScore Networks, found that consumer spending for online content in the U.S. grew to $1.8 billion in 2004, a 14% increase over 2003, driven largely by... Leer más

Comunicado de prensa mar. 8, 2005 | Share

Newly Measured Live365 Reaches more than 400,000 People Per Week in January, According to comScore Arbitron Online Radio Ratings

NEW YORK, March 8, 2005 – Arbitron Inc. (NYSE: ARB) and comScore MMX, a division of comScore Networks, Inc., released today the online radio ratings for January, which for the first time include Live365. The ratings revealed that Live365 reached an average of 438,000 people per week during the January 2005 survey period. Leer más

Comunicado de prensa feb. 21, 2005 | Share

Americans Kick Off the Year Online with Taxes, Diets and Vacations on Their Minds

RESTON, Va., Feb. 21, 2005 – comScore MMX today released its monthly analysis of consumer activity at top online properties and categories. With 2005 upon them, Americans turned to tax, diet, careers and travel sites to begin planning the year ahead. Leer más