Prensa y eventos


Búsqueda

Estados Unidos
Comunicado de prensa may. 24, 2005 | Share

Gas Prices Drive Online Searches For Fuel Efficiency Up By 156 Percent

RESTON, Va., May 24, 2005 – A new analysis based on comScore MMX qSearch data revealed that nearly 700,000 Americans searched online for fuel efficiency-related terms in March 2005. These consumers conducted more than 1.5 million searches for terms such as “gas prices,” “hybrid cars,” “Toyota Prius,” and “gas mileage.” This... Leer más

Comunicado de prensa may. 18, 2005 | Share

Online Consumers Catch Spring Fever in April

RESTON, VA, May 18, 2005 – comScore MMX today released its monthly analysis of consumer activity at top online properties and categories. In April, annual spring events, such as Mother’s Day, the opening of the baseball season, and the approaching end of the school year generated traffic increases for a number of properties across a variety... Leer más

Comunicado de prensa abr. 25, 2005 | Share

comScore Report Reveals 53 Percent of Online Banking Customers Use Online Servicing Capabilities

RESTON, Va., Apr. 25, 2005 – comScore Networks, an industry leader in the measurement and analysis of consumer behavior and attitudes, today released an analysis of the adoption levels and implications of online servicing solutions offered by the leading consumer banks in the U.S. The study, Servicing the Online Financial Services Consumer, found... Leer más

Comunicado de prensa abr. 22, 2005 | Share

Sports Enthusiasts Hit the Web for Up-to-the-Minute Information

RESTON, VA, April 22, 2005 – comScore MMX today released its monthly analysis of consumer activity at top online properties and categories. NCAA Basketball’s March Madness and the kickoff of the baseball season drove sports-related content to dominate this month’s top gaining properties ranking. Leer más

Comunicado de prensa abr. 20, 2005 | Share

comScore Launches New Services to Measure Online Advertising Effectiveness and Streaming Media Consumption

RESTON, Va., April 20, 2005 – comScore Networks today announced the introduction of two breakthrough research solutions to meet the demands of marketers seeking to understand and maximize the return on their investments in interactive media. These services include comScore Campaign Metrix, which comprehensively evaluates the effectiveness of online... Leer más

Comunicado de prensa abr. 18, 2005 | Share

Surfing Through Life Changes: comScore Report Details Consumers’ Heavy Reliance on the Web During Major Life Events

RESTON, Va., April 18, 2005 – comScore Networks today released an analysis of Internet usage by consumers who have recently experienced significant life events, such as getting married or buying a home. The analysis provided new details of consumers’ heavy reliance on the Web to provide information related to the changes in their lives. Leer más

Comunicado de prensa abr. 4, 2005 | Share

Defying Governmental Opinions and Safety Concerns, Millions of Americans Turn to Non-Traditional Online Pharmacies

RESTON, Va., April 4, 2005 – comScore Networks today released key findings from a study focused on the opinions, attitudes and observed behaviors of visitors to online pharmacies. Among other findings, the study revealed that despite safety concerns, a significant percentage of visitors to online pharmacies believe the sites provide an affordable... Leer más

Comunicado de prensa mar. 17, 2005 | Share

Americans Head Online for Love or Money: Valentine’s Day and Tax Preparation Drive February Web Activity

RESTON, VA, March 17, 2005 – comScore MMX today released its monthly analysis of consumer activity at top online properties and categories. In February, the Internet proved to be an important resource for those reaching out to others on Valentine’s Day and reaching for their checkbooks in preparation for Tax Day. Millions of Americans... Leer más

Comunicado de prensa mar. 15, 2005 | Share

Catalina Marketing Corporation Selects comScore Networks as BAR® Licensing Partner

ST. PETERSBURG, Fla., March 15, 2005 -- Catalina Marketing Corporation (NYSE: POS), the global leader in behavior-based marketing, today announced that it has partnered with comScore Networks to offer clients its Behavior Activated Research® (BAR®) solution. The partnership is designed to leverage the value of the Catalina Marketing Network® and... Leer más

Comunicado de prensa mar. 10, 2005 | Share

U.S. Consumer Spending for Online Content Reaches $1.8 Billion in 2004 on Strength of Entertainment/Lifestyles Category, According to Online Publishers Association Report

NEW YORK, NY -- March 10, 2005 -- The Online Publishers Association (OPA) today released its full year 2004 Paid Online Content U.S. Market Spending Report. The study, conducted in partnership with comScore Networks, found that consumer spending for online content in the U.S. grew to $1.8 billion in 2004, a 14% increase over 2003, driven largely by... Leer más