Data Management: Big Data
Owen examines what Big Data means to comScore, how we manage and process it, plus what opportunities exist via our services to exploit it for the customer to turn Big Data into insight. Leer más
Etiquetas: Big Data
State of the U.S. Online Retail Economy Q1 2013
In this presentation, comScore Chairman & Co-Founder Gian Fulgoni and comScore VP of Marketing & Insights Andrew Lipsman present key retail trends in the first quarter of 2013. Leer más
By: Andrew Lipsman, Gian Fulgoni Etiquetas: Advertising, Amazon, Audience Measurement, ecommerce, Engagement, Mobile, Multi-Platform, Retail, Shopping, Smartphone, Tablets
Trends Shaping Local Search in 2013
This presentation by comScore, Neustar Localeze and 15miles, discusses Trends Shaping Local Search in 2013 and features insights from the Neustar Localeze and 15miles Sixth Annual Local Search Study. Leer más
Etiquetas: Mobile, Búsqueda, Tablets
comScore Web Analytics e Big Data
In this presentation, André Freitas, comScore Brazil head of business development explores how your business can run faster and smarter with comScore Digital Analytix®. Leer más
By: Ana Laura Zain Etiquetas: Web Analytics, Web Traffic
Brave New Digital World: From Content to Commerce
As the average consumer’s screen time expands, so do the opportunities and challenges for marketers. comScore executive chairman and co-founder Gian Fulgoni presented core principles needed by all to embrace "Brave New Digital World: From Content to Commerce" at the 2013 Festival of Media. Leer más
By: Gian Fulgoni Etiquetas: Audience Measurement, Cross Media, Media & Entertainment, Multi-Platform, Retail, Smartphone, Tablets
Understanding Subscriber Behaviors for Mobile Operators
This presentation by comScore VP of Telecom Jeremy Copp explores how mobile operators can enrich their subscriber big data and features a live demo of the industry-leading comScore Subscriber Analytix platform. Leer más
Etiquetas: Big Data, iPhone, Mobile, Mobile operators, Nokia, Samsung, Smartphone
The Digital Future in Focus: Understanding the Customer Journey, Behaviour, Trends and Platforms
Chris presented an overview of the digital landscape in the UK including the latest trends in mobile, social media, online behaviour and display advertising. He discussed the challenges of today’s multi-platform environment and focused on the new opportunities available for marketers to reach and engage with consumers across multiple devices throughout... Leer más
Etiquetas: Advertising, Mobile, Multi-Platform, Online video, Social
2013 Spain Digital Future in Focus Webinar
Durante este webinar, Jaime Agulló repasó los resultados del último estudio 2013 Spain Digital Future in Focus. Los españoles son los mayores usuarios de smartphones en toda Europa. Leer más
By: Jaime Agulló Etiquetas: Ad Impressions, Advertising, Audience Measurement, Connected Devices, Engagement, Facebook, Internet Use, Mobile, Multi-Platform, News, Newspapers, Online video, Retail, Búsqueda, Smartphone, Social, Tablets, Twitter
The Mobile Shift: How connected devices are changing consumer attitudes and behaviour
The Mobile Shift: How connected devices are changing consumer attitudes and behaviour Leer más
By: Hesham Al-Jehani Etiquetas: Connected Devices, Mobile, Smartphone
Understanding the Role and Contribution of Mobile
Michael Gregory will present insights into UK Mobile usage within the Retail world. He will highlight the top retail sites people are using and what their shopping activities are using their smartphone. Leer más
Etiquetas: Connected Devices, Mobile, Multi-Platform, Smartphone