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Audience Analytics Estados Unidos
Market Ranking jul. 21, 2014 | Share

comScore MMX® Ranks Top 50 U.S. Desktop Web Properties for June 2014

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly ranking of U.S. desktop web activity at the top online properties for June 2014 based on data from the comScore MMX® service. Google Sites ranked as the top property on desktop with 189.7 million unique visitors, while AddThis topped the Ad Focus... Leer más

Blog jul. 2, 2014 | Share

When Mobile Web Dominates Apps in an App-Dominated World

In 2013, mobile devices (i.e. smartphones and tablets) surpassed desktops to become the leading platform in terms of total time spent online. As mobile engagement continues to grow, another major milestone occurred just this past month—consumers now spend more than half of their digital consumption time on mobile apps, leaving us without any doubt... Leer más

Market Ranking jun. 16, 2014 | Share

comScore MMX® Ranks Top 50 U.S. Desktop Web Properties for May 2014

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly ranking of U.S. desktop web activity at the top online properties for May 2014 based on data from the comScore MMX® service. Google Sites ranked as the top property on desktop with 190.3 million unique visitors, while AddThis topped the Ad Focus... Leer más

Market Ranking jun. 16, 2014 | Share

comScore Releases May 2014 U.S. Online Video Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix® service showing that 183.5 million Americans watched online content videos in May 2014. Google Sites ranked as the top video content property, BrightRoll Platform was the top video ad property, and VEVO topped the list of YouTube... Leer más

Data Gem jun. 12, 2014 | Share

Two Out of Five Hispanic Millennials are Mobile-Only Internet Users

Mobile Only Percent Share of Digital Media Audiences

According to the U.S. Census Bureau, 53.3 million people – nearly one in six U.S. residents – are Hispanic. By 2060, this demographic segment is expected to more than double and make up approximately one third of those living in the United States. Leer más

Video feb. 28, 2013 | Share

Brave New Digital World

Brave New Digital World

Brave New Digital World - A Manifesto for the Future of Digital Media Measurement & Analytics. View

Blog dic. 13, 2012 | Share

Welcome to a Brave New Digital World

Whitepaper - Welcome to a Brave New Digital World

Media fragmentation is occurring at light-speed in today’s multi-platform environment, which features not only TVs and computers, but smartphones, tablets, gaming platforms and a seemingly ever-increasing number of emerging devices. This new paradigm offers consumers a seamless digital experience that can easily traverse platforms, locations and temporal... Leer más

Data Gem nov. 3, 2011 | Share

6 of the 10 Fastest Broadband Markets Are in the East Coast

6 of the 10 Fastest Broadband Markets Are in the East Coast

In Q2 2011, comScore’s speed tests showed that over 65% of broadband connected homes across the United States achieved average download speeds at or above the 4 Mbit broadband speed definition set by the Federal Communications Commission in June 2010. Leer más

Data Gem ene. 27, 2011 | Share

Email Behavior Shifts in Asia Pacific

comScore recently published a blog post on consumers' changing email behaviors in the Asia Pacific region. Total minutes spent on web-based email throughout the region declined 10% in November 2010 versus November 2009. Leer más

Data Gem oct. 7, 2010 | Share

Mobile Behaviors Across Japan, United States and Europe

Mobile Behaviors Across Japan, United States and Europe

The U.S. displayed the strongest penetration of social networking on mobile phones with 21.3% of mobile users doing so in June. Mobile users in Japan were most likely to watch TV or video on their phones (22%), while Europeans were most likely to listen to music (24.2%) and play games (24.1%). Leer más