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Market Ranking juil. 2, 2015 | Share

comScore Reports May 2015 U.S. Smartphone Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR), a global leader in digital media analytics, today released data from comScore MobiLens® and Mobile Metrix®, reporting key trends in the U.S. smartphone industry for May 2015. Apple ranked as the top smartphone manufacturer with 43.5 percent OEM market share, while Google Android led as the #1 smartphone platform with... En savoir plus

Présentation juil. 2, 2015 | Share

Measuring Cross-Channel Shoppers Across Platforms

Measuring Cross Channel Shoppers Across Platforms

At the Audience Research Foundation's Audience Measurement 2015 conference, Gian Fulgoni, Co-Founder and Chairman Emeritus of comScore, presented findings on measuring the cross-channel shopper in a cross-platform world. En savoir plus

Vidéo juil. 2, 2015 | Share

Online travel hits $35B

Online Travel hits 31 Billion USD

Gian Fulgoni discusses the online travel space and how digital commerce performed in Q1 on CNBC Exclusive. Afficher

Présentation juil. 1, 2015 | Share

Améliorez la validation de vos impressions publicitaires avec vCE 2.0

Improve Your Total Campaign Delivery Validation with vCE 2 0

Antoine Maringe et Hadidja Said Hassani vous présentent comment et pourquoi différencier les impressions visibles, dénuées de fraude et sûres pour les marques mais également comment la solution validated Campaign Essentials (vCE) de comScore, ainsi que sa version 2.0, répondent à cette problématique. En savoir plus

Market Ranking juin. 30, 2015 | Share

Russia Top 20 April 2015

The total digital population in Russia stands at 79.5 million unique visitors accessing to online content from PC and Mobile (including smartphones and tablets). 69,5 million Russians watched an average of 170 videos. 67.1 million Russians accessed to online content of websites of the News / Information category from PC and Mobile. En savoir plus

Présentation juin. 25, 2015 | Share

Lessons Learned in Digital Advertising

Lessons Learned in Digital Advertising

While advertising has evolved tremendously with the advent of new digital technologies, its goal today is much the same as it has always been to elicit feelings, emotions, perceptions and actions that ultimately increase sales and build brand loyalty. We’ve identified key Lessons Learned that help shed light on the current state of the industry and... En savoir plus

Market Ranking juin. 25, 2015 | Share

MDA and comScore Release Rankings of Top Web Entities in Malaysia for April 2015

The Malaysian Digital Association (MDA), the apex representative body for online publishers, advertising agencies and digital service providers in Malaysia, and comScore, Inc. (NASDAQ: SCOR), a global leader in digital media analytics, today released their monthly rankings of web activity for the top online entities in Malaysia for April 2015 based... En savoir plus

Communiqués de presse juin. 23, 2015 | Share

comScore Announces Launch of validated Campaign Essentials™ 2.0 in Brazil and Mexico to Improve Solutions for Ad Measurement Needs

São Paulo, Brazil and Mexico City, Mexico, June 23, 2015 – comScore, Inc. (NASDAQ: SCOR) announced an enhancement to validated Campaign Essentials™ (vCE®) – now vCE 2.0 – to deliver advertising campaign insights to clients in Brazil and Mexico with increased speed and stability. vCE 2.0 is a holistic ad and audience delivery validation solution... En savoir plus

Market Ranking juin. 19, 2015 | Share

comScore Ranks the Top 50 U.S. Digital Media Properties for May 2015

comScore, Inc. (NASDAQ: SCOR), a global leader in digital media analytics, today released its monthly ranking of U.S. online activity at the top digital media properties for May 2015 based on data from the comScore MMX® and MMX® Multi-Platform services. Google Sites ranked as the top multi-platform property with 242.4 million unique... En savoir plus

Market Ranking juin. 19, 2015 | Share

comScore Releases May 2015 U.S. Desktop Online Video Rankings

comScore, Inc. (NASDAQ: SCOR), a global leader in digital media analytics, today released data from the comScore Video Metrix® service showing that 192.9 million Americans watched online content videos via desktop computer in May 2015. Google Sites ranked as the top video content property, BrightRoll Platform was the top video ad property, and VEVO... En savoir plus