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Communiqués de presse sept. 4, 2015 | Share

comScore Sponsors the Planting of 10 Million Trees Through Partnership with Trees for the Future

As Part of its Panel Recruitment Program, comScore Supports the Planting of Trees in Developing Communities Worldwide En savoir plus

Market Ranking sept. 3, 2015 | Share

comScore Reports July 2015 U.S. Smartphone Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR), a global leader in digital media analytics, today released data from comScore MobiLens® and Mobile Metrix®, reporting key trends in the U.S. smartphone industry for July 2015. Apple ranked as the top smartphone manufacturer with 44.2 percent OEM market share, while Google Android led as the #1 smartphone platform with... En savoir plus

Présentation sept. 1, 2015 | Share

How Retailers Can Act on the Shopping Behavior of Today’s Global Flex Shopper

How Retailers Can Act on the Shopping Behavior of Today’s Global Flex Shopper

This webinar shares results from a survey commissioned by UPS an d administered by comScore of more than 19,000 global online shoppers and evaluates their habits from pre-purchase to post-delivery. The study goes beyond other retail industry studies to give a 360° perspective into consumer shopping. En savoir plus

Présentation sept. 1, 2015 | Share

Tips for Effective Social Media Measurement

Tips for Effective Social Media Measurement

In this presentation, Daniele Barracas, Business Manager at Salesforce, provided us with tips on how to best take advantage of the performance measurement of social networks. En savoir plus

Blog sept. 1, 2015 | Share

Digital Campaign Validation is Foundational for Advertising Impact

Often considered the most measurable of all media, digital suffers from a deluge of data points flowing in from a vast swathe of tools and service providers aiming to help advertisers evaluate digital campaigns. The heterogeneous array of capabilities and metrics available may become overwhelming. En savoir plus

Étude de cas août. 31, 2015 | Share

Digital Analytix Implementation in El Financiero

Digital Analytix Implementation in El Financiero

El Financiero, a leading Mexican Media Group specializing in finance, economics, and business, aims to deliver exceptional media coverage through its team of expert journalists and professionals. En savoir plus

Communiqués de presse août. 27, 2015 | Share

comScore Hosts Inaugural Industry Summit to Address the Future of Audiences & Advertising

comScore Hosts Inaugural Industry Summit to Address the Future of Audiences & Advertising

Key industry leaders congregate in New York for first-ever comScore Industry Summit En savoir plus

Blog août. 25, 2015 | Share

The Data of it All

Positioned, as comScore is, at the intersection between the content and advertising sides of the digital ecosystem, we gain a privileged perspective on the way in which the abundant supply of data available to digital businesses is shaping this space. En savoir plus

Market Ranking août. 21, 2015 | Share

comScore Ranks the Top 50 U.S. Digital Media Properties for July 2015

comScore, Inc. (NASDAQ: SCOR), a global media measurement and analytics company, today released its monthly ranking of U.S. online activity at the top digital media properties for July 2015 based on data from the comScore MMX® and MMX® Multi-Platform services. Google Sites ranked as the top multi-platform property with 243.3 million... En savoir plus

Market Ranking août. 21, 2015 | Share

comScore Releases July 2015 U.S. Desktop Online Video Rankings

comScore, Inc. (NASDAQ: SCOR), a global media measurement and analytics company, today released data from the comScore Video Metrix® service showing that 192.1 million Americans watched online content videos via desktop computer in July 2015. Google Sites ranked as both the top video content property and the top video ad property, while VEVO topped... En savoir plus