Date: Novembre 6, 2008
Intervenant: Gian Fulgoni
Evènement: comScore Webinar
Presentation highlights include:
- An overview of changes in consumers' online spending patterns from 2007 through the third quarter of 2008
- Survey findings that highlight consumer sentiment regarding the economy and the upcoming holiday shopping season
- Analysis of spending patterns across key product categories
- Review of consumer spending by demographic segments
- Analysis of differences in performance across retailer segments
- Overview of the impact of search and comparison shopping sites on e-commerce spending
