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Cross-Screen Synergy: Show me the (TV) money


Date: Juillet 14, 2009

Intervenant: Tania Yuki

Evènement: comScore Webinar

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As the line between Online Video and TV continues to blur, marketers are exploring the ways in which these two channels are different and capable of complementing one another – both by reaching people in different ways, as well as reaching different people. Video creates substantial opportunities for publishers and advertisers to leverage “sight, sound and motion” in new ways… see how!