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Communiqués de presse oct. 20, 2014 | Share

TubeMogul Integrates comScore vCE into its Video Advertising Software

comScore, Inc. (NASDAQ: SCOR) and TubeMogul (NASDAQ: TUBE) today announced a partnership that will deliver brand advertisers with TV-comparable metrics from comScore validated Campaign Essentials™ (vCE®) for digital video campaigns on TubeMogul’s enterprise software for digital branding. En savoir plus

Communiqués de presse oct. 14, 2014 | Share

comScore’s U.S. Total Video Report Available for Download

comScore’s U.S. Total Video Report Available for Download

comScore, Inc. (NASDAQ: SCOR), a global leader in measuring the digital world, today published The U.S. Total Video Report. The report, available to the public as a complimentary download, provides context for Americans’ shifting TV consumption habits. As the viewing environment becomes increasingly fragmented with a wider array of devices and sources... En savoir plus

Communiqués de presse oct. 14, 2014 | Share

L’Audit conduit par le CESP sur la mesure d’audience d’internet de comScore est finalisé

comScore, Inc. (NASDAQ: SCOR), un des leaders mondiaux de la mesure et de l’analyse de l’audience digitale, et le CESP, Centre d’Etude des Supports de Publicité, annoncent l’achèvement de la mission d’audit de MMX™, la solution de mesure d’audience d’internet de comScore. Cet audit demandé par comScore permettra de fournir plus de... En savoir plus

Communiqués de presse oct. 8, 2014 | Share

comScore and Datalogix Announce Joint Measurement Solution to Help Brands Close the Loop Between Digital Ad Exposure and In-Store Sales

comScore, Inc. and Datalogix, which connects online ads to offline sales, today announced a strategic partnership that brings together two of the leaders in digital ad measurement to help brands close the loop between digital ad exposure and in-store sales. En savoir plus

Communiqués de presse oct. 2, 2014 | Share

comScore Announces Launch of MMX™ Multi-Platform in Germany to Deliver Unduplicated View of Users across Desktop and Mobile Platforms

comScore, Inc. (NASDAQ: SCOR) today announced the official Germany launch of MMX Multi-Platform, the next generation of digital audience measurement and media planning. Building on MMX™, Mobile Metrix® and Video Metrix® from comScore’s Audience Analytics suite, MMX Multi-Platform offers unduplicated accounting of audience size and demographics... En savoir plus

Communiqués de presse sept. 22, 2014 | Share

comScore Reports the Top 10 Online Gaming Properties in Mexico in Conjunction with the Electronic Game Show

comScore, a global leader in measuring the digital world, today released Online Gaming data from the comScore MMX® service in conjunction with the Electronic Game Show (EGS) 2014. En savoir plus

Communiqués de presse sept. 18, 2014 | Share

Hotsale.com.mx Drove Significant Referral Activity to Retailer Websites in Mexico

comScore, Inc. a global leader in measuring the digital world, today released data from the comScore Digital Analytix® service showing visitation and retailer referral activity for Hotsale.com.mx during the recent Hot Sale event in Mexico. En savoir plus

Communiqués de presse sept. 4, 2014 | Share

Neustar and comScore Partner to Improve Brands’ Digital Ad Delivery through Customized Integration of In-Target and Viewability Measurement

Neustar, Inc. (NYSE: NSR), a trusted, neutral provider of real-time information services and analytics, today announced a partnership with comScore, Inc. (NASDAQ: SCOR) that will give marketers a unified marketing solution incorporating validated Campaign Essentials™ (vCE®) ad validation metrics in its offering. The partnership builds on Neustar... En savoir plus

Communiqués de presse sept. 3, 2014 | Share

comScore Rated Strong Performer in TrustRadius Digital Analytics TrustMap™ for Enterprises

comScore, Inc. (NASDAQ: SCOR) announced that its Digital Analytix® Multi-Platform was rated a strong performer for Enterprises (>500 Employees) in TrustRadius' first ever Buyer’s Guide to Digital Analytics Software. Digital Analytix received a higher ‘average likelihood to recommend rating among enterprises’ than Webtrends, IBM Digital Analytics,... En savoir plus

Communiqués de presse sept. 3, 2014 | Share

comScore Announces Canada Launch of MMX® Multi-Platform to Deliver Unified View of Desktop, Smartphone and Tablet Audiences

comScore, Inc. (NASDAQ: SCOR) today announced the general release of its MMX® Multi-Platform and Mobile Metrix products to clients in Canada. MMX Multi-Platform was the first service of its kind launched to market in the U.S. and the U.K. last year, and is now available for clients in five additional countries, including Canada. En savoir plus