When it comes to advertising effectiveness, AdEffx is the one solution for maximizing total success. Plan, test, validate and evaluate success with a single, comprehensive solution designed for today’s cross-media world.
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Plan with Power Identifiez et dressez le portrait des vos clients en ligne. Découvrez où toucher le mieux le public désiré. Démontrez la valeur d’un site en définissant les caractéristiques des visiteurs. Les solutions de média planning et d’analyse de comScore offrent les outils de premier ordre nécessaires pour identifier, toucher et cibler les internautes. En savoir plus

Creative & Messaging Optimization Are your ads strong enough to make an impact? Creative & Messaging Optimization solutions for up-front strategies, early-stage ideas and fully-produced executions greatly increase the chance of in-market success. En savoir plus

Ad & Audience Validated Ratings Optimize ad and audience delivery in-flight to ensure campaign success. Ad & Audience Validation Ratings allow you to determine how many of your ads are served to the right audience and geography, brand safe, in-view and not fraudulent. Available as part of validated Campaign Essentials™, and powered by vGRP, this solution offers a holistic view of ad delivery. En savoir plus

Lift & ROI Measurement Whether the objective is to increase online activity, lift brand perceptions or sell products online or in-store, AdEffx Lift & ROI Measurement solutions evaluate what works and which publishers, creatives and data providers are driving the greatest impact. En savoir plus