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Präsentation Sep. 16, 2014 | Share

The State of Social Media in Brazil and the Metrics that Really Matter

In this webinar presentation, comScore and Shareablee explore the State of Social Media in Brazil and the metrics that every organization should use when determining social ROI. Lesen Sie mehr

Market Ranking Sep. 16, 2014 | Share

France Top 20 July 2014

France Top 20 July 2014

In July 2014, 42.3 million people in France went online via their desktop PC or laptop. 83% of the total online population also watched videos online, equaling 35.2 million Unique Viewers. Google lead the website ranking with 39.4 million unique visitors, followed by Microsoft Sites with 28.2 million and Facebook with 26.4 million unique visitors during... Lesen Sie mehr

Präsentation Sep. 15, 2014 | Share

UPS Pulse of the Online Shopper: A Customer Experience Study

UPS Pulse of the Online Shopper A Customer Experience Study

Today’s consumers are complex, and want the ability to search for and purchase products when, where and on whatever device they please. This demand for cross-channel convenience begs the question: How can retailers provide a superior shopping experience across channels that also increases brand loyalty? Lesen Sie mehr

Data Gem Sep. 15, 2014 | Share

25-34 Year-Olds are the Heaviest Mobile App Users in U.S.

Mobile App Hours Per User

The youngest users don’t always engage more on digital platforms. According to comScore Mobile Metrix data, those between the ages of 25-34 spend more time on mobile apps than any other age segment examined – slightly edging out the younger 18-24 year-old demographic. At 75 hours of mobile app usage per month, the 25-34 year-old age group topped... Lesen Sie mehr

Präsentation Sep. 12, 2014 | Share

Multi-Platform Majority: Insights into Today’s New Digital Consumer

Multi-Platform Majority: Insights into Today’s New Digital Consumer

Three-quarters of UK consumers now access the Internet via both mobile and desktop devices, opening up new opportunities for marketers to capitalise on this evolving ecosystem. Lesen Sie mehr

Präsentation Sep. 12, 2014 | Share

2014 LATAM Digital Future in Focus

2014 LATAM Digital Future in Focus

The "2014 LATAM Digital Future in Focus" explores highlights and prevailing trends of today's digital media landscape. In this year's report, we've dedicated a section to the analysis of the U.S. Hispanic Segment. Lesen Sie mehr

Blog Sep. 10, 2014 | Share

Digital Analytix® Rated Strong Performer by TrustRadius

Digital Analytix Rated Strong Performer by TrustRadius

comScore was excited to announce last week that our digital media solutions platform, Digital Analytix was rated as a ‘Strong Performer’ in the TrustRadius Digital Analytics TrustMap™ for Enterprises in their first ever Buyer’s Guide to Digital Analytics Software. The report revealed that Digital Analytix received a higher ‘average rating... Lesen Sie mehr

Market Ranking Sep. 9, 2014 | Share

Finland Top 20 July 2014

Finland Top 20 July 2014

In July 2014, 3.6 million people in Finland went online via their desktop PCs or laptops, overall maintaining the traffic levels of the previous month. Nearly 69% of all Finnish internet users consumed content by Otavamedia, lifting it back into the Top 5 for the first time since January 2014. The holiday season continued to have an impact on the leading... Lesen Sie mehr

Market Ranking Sep. 9, 2014 | Share

Spain Top 20 July 2014

Spain Top 20 July 2014 Lesen Sie mehr

Blog Sep. 8, 2014 | Share

Tinder Sparks Renewed Interest in Online Dating Category

Tinder Sparks Renewed Interest in Online Dating Category

Online dating became one of the early stars of the internet, both in its ability to engage audiences and to establish real revenue streams from paying customers. But despite its lofty position as one of the high-profile categories of the internet, in recent years it has faded to the background as social media has emerged and co-opted much of its mindshare.... Lesen Sie mehr