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Pressemitteilung Aug. 12, 2008 | Share

Social Networking Explodes Worldwide as Sites Increase their Focus on Cultural Relevance

RESTON, VA, August 12, 2008 – comScore, Inc. (NASDAQ: SCOR) today released a study of worldwide usage of social networking sites, indicating that while the growth in new users in North America is beginning to level off, it is burgeoning in other regions around the world. During the past year, the total North American audience of social networkers... Lesen Sie mehr

Blog Nov. 27, 2007 | Share

Display Advertising on MySpace and Facebook

As promised in an earlier blog post, I want to share with you an analysis of the display advertising delivered on MySpace and Facebook that I recently presented at the Forrester Consumer Forum. Lesen Sie mehr

Blog Okt. 26, 2007 | Share

Consumer Trends in Social Networking

Recently, I spoke at the Forrester Consumer Forum here in Chicago, titled “Winning in a World Transformed by Social Technologies.” I’d like to share with you some of the findings from my presentation, which focused on consumer trends in social networking. Lesen Sie mehr

Pressemitteilung Jul. 31, 2007 | Share

Social Networking Goes Global

RESTON, VA, July 31, 2007 – comScore (NASDAQ: SCOR) today released the results of a study on the expansion of social networking across the globe, revealing that several major social networking sites have experienced dramatic growth during the past year. Lesen Sie mehr

Pressemitteilung Mär. 14, 2007 | Share

comScore Announces New “Visits” Metric For Measuring User Engagement

RESTON, VA, March 14, 2007 – comScore MMX today released its monthly analysis of U.S. consumer activity at top online properties and categories for February 2007 and introduced a new suite of metrics based on site “visits.” The “visits” metric, defined as the number of times a unique person accesses content within a Web entity with... Lesen Sie mehr

Pressemitteilung Okt. 5, 2006 | Share

More than Half of MySpace Visitors are Now Age 35 or Older, as the Site’s Demographic Composition Continues to Shift

RESTON, VA, October 5, 2006 – comScore MMX, a leader in digital media measurement, today released an analysis of the users of leading social networking sites, revealing that significant age differences exist between the user bases of these sites. Lesen Sie mehr

Pressemitteilung Jun. 15, 2006 | Share

Social Networking Sites Continue to Attract Record Numbers as Myspace.com Surpasses 50 Million U.S. Visitors in May

RESTON, VA, June 15, 2006 – comScore MMX today released its monthly analysis of consumer activity at top online properties and categories. In addition to shopping for Moms and Grads, checking out job sites, and staying on top of personal finance and politics in May, Americans also flocked to their favorite TV show and sports sites, including... Lesen Sie mehr