Oktober 10, 2011

Digital Analytix Business Study Berlitz

Fallbeispiele herunterladen


Berlitz is a global education company that helps individuals, businesses, governments and organizations develop language, cultural and leadership skills for success. In order to further expand their global business operations, Berlitz has partnered with comScore’s Digital Analytix team. By leveraging the Digital Analytix unrivaled granular data collection and ecommerce module, Berlitz has:

  • Expanded their high margin Kids Camp product into 23 global markets
  • Migrated sales to the efficient and cost-effective online channel
  • Developed market-specific online conversion funnels to drive revenue
Tags: Attribution, e-Commerce, Travel