Pressemitteilungen

Juli 11, 2012

comScore Releases June 2012 U.S. Search Engine Rankings

RESTON, VA, July 11, 2012 – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in June with 66.8 percent of search queries conducted.

U.S. Explicit Core Search
Google Sites led the U.S. explicit core search market in June with 66.8 percent market share (up 0.1 percentage points), followed by Microsoft Sites with 15.6 percent (up 0.2 points) and Yahoo! Sites with 13.0 percent. Ask Network accounted for 3.0 percent of explicit core searches, followed by AOL, Inc. with 1.5 percent.

comScore Explicit Core Search Share Report*
June 2012 vs. May 2012
Total U.S. – Home & Work Locations
Source: comScore qSearch
Core Search Entity Explicit Core Search Share (%)
May-12 Jun-12 Point Change
Total Explicit Core Search 100.0% 100.0% N/A
Google Sites 66.7% 66.8% 0.1
Microsoft Sites 15.4% 15.6% 0.2
Yahoo! Sites 13.4% 13.0% -0.4
Ask Network 3.0% 3.0% 0.0
AOL, Inc. 1.5% 1.5% 0.0

*“Explicit Core Search” excludes contextually driven searches that do not reflect specific user intent to interact with the search results.

17.1 billion explicit core searches were conducted in June (down 2 percent), with Google Sites ranking first with 11.4 billion. Microsoft Sites ranked second with 2.7 billion searches, followed by Yahoo! Sites with 2.2 billion, Ask Network with 516 million and AOL, Inc. with 265 million.

comScore Explicit Core Search Query Report
June 2012 vs. May 2012
Total U.S. – Home & Work Locations
Source: comScore qSearch
Core Search Entity Explicit Core Search Queries (MM)
May-12 Jun-12 Percent Change
Total Explicit Core Search 17,532 17,124 -2%
Google Sites 11,699 11,444 -2%
Microsoft Sites 2,701 2,674 -1%
Yahoo! Sites 2,342 2,224 -5%
Ask Network 521 516 -1%
AOL, Inc. 268 265 -1%

In June, 69.0 percent of searches carried organic search results from Google (up 0.1 percentage points versus May), while 25.6 percent of searches were powered by Bing.

About comScore
comScore, Inc. (NASDAQ: SCOR) is a global leader in measuring the digital world and preferred source of digital business analytics. For more information, please visit www.comscore.com/companyinfo.

Contact:
Adam Lella
comScore, Inc.
+1 (312) 775-6474
press@comscore.com



 

Tags: AOL, Audience Measurement, Bing, Google, Rankings, Search, Yahoo