IAB Singapore Training Series: Making Digital Count

20. Juli 2017
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Digital holds that paradox of being both easy and difficult to measure. With the stakes getting higher, not knowing how each campaign does and whether it impacts business objectives, can make or break a marketing team.

Get what you need to get a grasp on digital measurement in this Training Series session, curated by the IAB Singapore Measurement, Standards & Data Committee, aimed at those looking for more clarity into current digital efforts or want a refresher on the fundamentals.

Session

20. Juli
Sprecher
Jonah Ken Tan, Vice President, Southeast Asia, comScore