Media360Indonesia

14. September 2017

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Indonesian advertising is experiencing dramatic changes, with digital and mobile accounting for increasing proportions of budgets and ad spend. As the evolution of Indonesia’s digital landscape is driven largely by the rapid penetration of smartphones, brands and agencies must develop the technological infrastructure to cope with the demand for mobile content and adopt mobile-first strategies that will effectively engage with consumers.

Media360Indonesia is an exciting opportunity for leading agencies, brand marketers and the country’s pioneering start-up community to discuss how to utilise technology and play catch-up to Indonesia’s savvy consumer. 

Session

14. September
Sprecher
Jonah Ken Tan, Vice President, Southeast Asia, comScore