Insights

Serge Matta talks to BeetTV about the partnership between comScore and Google

13 Feb - Serge Matta, President of comScore, gives an overview of the comScore/Google partnership and its implications for the digital industry.

The Evolution of Digital Advertising
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Camera Content Drives Surge Among ‘Mobile-First’ Social Networks in the U.S.

Camera Content Drives Surge Among ‘Mobile-First’ Social Networks in the U.S.

23 Apr - Insight NYC

comScore's Media Evangelist, Eli Goodman, will be moderating a session titled: The Last Days of the Last Click: How are data savvy marketers attributing value in a multi-touch world?
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24 Apr - State of Digital Advertising Q1 2014

Digital ad spending, up 17% year-over-year in 2013, continues to grow at a fast rate, with digital poised to play an even greater role in the future of advertising. In this webinar, comScore VP of Marketing & Insights Andrew Lipsman and comScore Sr. Director of Product Marketing & Ad Effectiveness Andrea Vollman will take an in-depth look at the critical trends and issues that are shaping the digital advertising industry.
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27 Apr - Local Search Association Conference

comScore Chairman Emeritus and Co-Founder, Gian Fulgoni, is the keynote speaker, delivering an address on the state of the local search market in relation to the multi-platform consumer boom.
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12 Mai - Forum: Fiserv Client Conference

comScore will present new research focusing on how the digital omnivore engages with financial institutions, banks and online spend in an increasingly mobile world. Not all mobile interactions are created equal, and this session will help describe the differences between tablet and smartphone as well as mobile web and mobile applications to help FIs better position their mobile solutions.
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Blog Okt. 7, 2013 | Share

The Dutch Online Video Landscape

Dutch Online Viewers are some of the most engaged Europeans after the UK, watching an average of 269.5 videos per viewer. For the recent launch of comScore Video Metrix in the Netherlands, we have produced an infographic to identify the latest online video trends in the Netherlands. Lesen Sie mehr

Von: Hélène Azevedo Tags: VEVO, Video, , YouTube

Pressemitteilung Okt. 7, 2013 | Share

comScore Launches Online Video Measurement Service in the Netherlands

comScore, Inc. (NASDAQ: SCOR), a global leader in digital measurement and analytics, today announced the launch of comScore Video Metrix in the Netherlands. The online video measurement service, which was the first service of its kind to market in the U.S. more than six years ago, has since been launched in many mar kets around the world including France,... Lesen Sie mehr

Von: Hélène Azevedo Tags: VEVO, Video, , YouTube

Pressemitteilung Aug. 17, 2007 | Share

comScore MMX Releases Top 50 Web Ranking for July

RESTON, VA, August 17, 2007 – comScore MMX (NASDAQ: SCOR) today released its monthly analysis of U.S. consumer activity at top online properties for July 2007. Summer movie season impacted the rankings as The Simpsons Movie drove traffic to the Burger King site and July movie releases increased traffic to ticket sites. The month also saw... Lesen Sie mehr

Von: Sarah Radwanick Tags: Google, Rankings, Shopping, Travel, , Yahoo

Pressemitteilung Jul. 16, 2007 | Share

comScore MMX Releases Top 50 Web Rankings for June

RESTON, VA, July 16, 2007 – comScore (NASDAQ: SCOR) MMX today released its monthly analysis of U.S. consumer activity at top online properties for June 2007. The month saw traffic increase to gaming sites as schools let out for summer and gambling sites in anticipation of the upcoming World Series of Poker (WSOP). June also saw gains for... Lesen Sie mehr

Von: Sarah Radwanick Tags: Gaming, Google, Music, Rankings, , Yahoo

Pressemitteilung Apr. 26, 2007 | Share

Shifts in Ad Focus Rankings in March Provide Interesting Precursor to the Google-Doubleclick Merger

RESTON, VA, April 26, 2007 – comScore MMX today released its monthly analysis of U.S. consumer activity at top online properties and categories for March 2007. Among the significant changes seen during the month was a shift at the top of the Ad Focus ranking (seen in Table 4 below), with Yahoo! jumping one spot to claim the number two position,... Lesen Sie mehr

Von: Andrew Lipsman Tags: Rankings, Real estate, Social, , Yahoo

Pressemitteilung Mär. 14, 2007 | Share

comScore Announces New “Visits” Metric For Measuring User Engagement

RESTON, VA, March 14, 2007 – comScore MMX today released its monthly analysis of U.S. consumer activity at top online properties and categories for February 2007 and introduced a new suite of metrics based on site “visits.” The “visits” metric, defined as the number of times a unique person accesses content within a Web entity with... Lesen Sie mehr

Von: Andrew Lipsman Tags: Facebook, Rankings, , Yahoo

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