Russia Has Fastest Growing Internet Population in Europe

European Internet Audience Soars to More than 240 Million Visitors in June

Regional Online Penetration Highest in the Netherlands and Nordic Countries

LONDON, U.K., August 27, 2008 – Comscore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released the results of a study of the online behavior of European Internet audiences based on data from the Comscore World Metrix audience measurement service, showing Russia as the fastest-growing Internet population on the continent.

Fastest Growing Internet Audiences in Europe

The total number of European Internet users grew 8 percent during the past year to 241.8 million visitors in June 2008. Russia ranked as the fastest-growing Internet audience in Europe, up 27 percent to 17.5 million visitors, followed by France (up 21 percent to 31.5 million visitors), Spain (up 15 percent to 16.2 million visitors), and Ireland (up 15 percent to 1.6 million visitors).

Growth of European internet Audiences
Ranked by Year on Year Growth Rate*
Total Unique Visitors (000)** Age 15+
Home & Work locations
June 2008 vs. June 2007
Source: Comscore World Metrix

Country

Jun-2007

Jun-2008

% Change

Europe

223,922

241,847

8%

Russian Federation

13,791

17,490

27%

France

26,106

31,463

21%

Spain

14,074

16,245

15%

Ireland

1,400

1,606

15%

Switzerland

3,743

4,183

12%

Denmark

3,109

3,437

11%

United Kingdom

31,669

34,860

10%

Belgium

4,807

5,237

9%

Italy

17,905

19,455

9%

Sweden

5,351

5,766

8%

Austria

3,767

4,056

8%

Norway

2,654

2,835

7%

Germany

32,857

34,986

6%

Finland

2,848

3,015

6%

Netherlands

11,287

11,227

-1%

Portugal

N/A

3,618

N/A

*Rankings based on the 16 individually reportable European countries in Comscore World Metrix. European Internet audience figures are comprehensive and include visitation from countries that are not individually reportable.

**Excludes traffic from public computers such as Internet cafes or access from mobile phones or PDAs.

Internet Penetration by Country

Internet adoption was highest in the Netherlands, where 82 percent of the country’s total population age 15 and older went online in June. Adoption rates were also high in the Nordic countries, with Denmark (77 percent), Sweden (76 percent), Norway (76 percent) and Finland (69 percent) rounding out the top five.

U.K. Internet users spent the greatest amount of time online, averaging 28.5 hours per user per month, while German Internet users recorded the most page views, averaging 2,906 pages per visitor. Although Russia had the fastest-growing audience in Europe, it ranked near the bottom in terms of penetration and page views.

European Internet Usage Overview
Ranked by Penetration of Total Country Population Age 15+*
Total Unique Visitors (000)** Age 15+
Home & Work locations
June 2008 vs. June 2007
Source: Comscore World Metrix

Country

Penetration of Total Country population, Age 15+ Online (%)***

Average Hours per Visitor

Average Pages per Visitor

Europe

39%

23.3

2,665

Netherlands

82%

23.4

2,884

Denmark

77%

16.8

2,406

Sweden

76%

21.7

2,901

Norway

76%

19.9

2,480

Finland

69%

20.0

2,644

Switzerland

66%

19.0

2,176

United Kingdom

65%

28.5

2,836

France

61%

23.3

2,544

Belgium

60%

19.9

2,343

Austria

58%

16.0

2,078

Ireland

49%

14.6

1,536

Germany

49%

23.2

2,906

Spain

47%

25.1

2,218

Portugal

41%

19.8

2,393

Italy

39%

18.8

1,971

Russian Federation

14%

16.0

2,091

*Rankings based on the 16 individually reportable European countries in Comscore World Metrix. European Internet audience figures are comprehensive and include visitation from countries that are not individually reportable.

**Excludes traffic from public computers such as Internet cafes or access from mobile phones or PDAs.

***Geographic population breakdowns supplied by U.S. Census Bureau, 2007.

About Comscore
Comscore, Inc. (NASDAQ: SCOR) is a global leader in measuring the digital world. For more information, please visit www.comscore.com/boilerplate

Ayaan Mohamud
Comscore, Inc.
+ 44 (0) 207-099-1775
worldpress@comscore.com



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