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presentazione Set. 25, 2014 | Share

The State of the Mobile Industry

Mobile Category Share of Time Spent

comScore Chairman Emeritus and Co-Founder, Gian Fulgoni, was the keynote speaker at Heartland Mobile Council's #MOBIU2014 Week: Mobilize Your Mind summit, delivering an address on the state of the mobile industry. Leggi di più

Market Ranking Set. 18, 2014 | Share

comScore Releases August 2014 U.S. Online Video Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix® service showing that 196.5 million Americans watched online content videos in August 2014. Google Sites ranked as the top video content property, BrightRoll Platform was the top video ad property, and Maker Studios Inc. topped... Leggi di più

presentazione Set. 2, 2014 | Share

comScore 2014 Latin America & U.S. Hispanic Digital Summit

Learn about the latest digital trends affecting the Latin American and U.S. Hispanic segments. Review our 2014 LATAM Digital Future in Focus with the latest digital highlights, explore prevailing trends and view exciting new tools in action. Leggi di più

Market Ranking Ago. 18, 2014 | Share

comScore Releases July 2014 U.S. Online Video Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix® service showing that 190.3 million Americans watched online content videos in July 2014. Google Sites ranked as the top video content property, BrightRoll Platform was the top video ad property, and VEVO topped the list of YouTube... Leggi di più

Comunicato stampa Ago. 12, 2014 | Share

comScore Selected by thePlatform to Provide Video Content and Advertising Analytics and Reporting

comScore, Inc. (NASDAQ: SCOR) and thePlatform, the leading white-label video publishing company, today announced the integration of comScore’s Digital Analytix into thePlatform’s mpx video publishing system. Leggi di più

Market Ranking Lug. 21, 2014 | Share

comScore Releases June 2014 U.S. Online Video Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix® service showing that 186.9 million Americans watched online content videos in June 2014. Google Sites ranked as the top video content property, BrightRoll Platform was the top video ad property, and VEVO topped the list of YouTube... Leggi di più

Video Giu. 17, 2014 | Share

Online Media Measurement: It’s Not Like Betamax Vs VHS

Josh Chasin talks to BeetTV

Josh Chasin talks about ad validation at the BeetTV Video Ad Fraud & Viewability Leadership Summit. View

Market Ranking Giu. 16, 2014 | Share

comScore Releases May 2014 U.S. Online Video Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix® service showing that 183.5 million Americans watched online content videos in May 2014. Google Sites ranked as the top video content property, BrightRoll Platform was the top video ad property, and VEVO topped the list of YouTube... Leggi di più

presentazione Giu. 9, 2014 | Share

5 Principles of comScore Total Video

5 Principles of comScore Total Video

As more and more content flows across screens, a new approach to video measurement is required to help businesses plan, measure and purchase media with a total view of this new platform-agnostic world. The COMSCORE TOTAL VIDEO measurement approach is driven by 5 core principles to bridge the gap between linear TV and digital, enable integrated video... Leggi di più

presentazione Mag. 22, 2014 | Share

From TV to Total Video

From TV to Total Video

As more and more content flows across screens, a new approach to video measurement is required to help businesses plan, measure and purchase media with a total view of this new platform-agnostic world. Leggi di più