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Comunicato stampa Lug. 24, 2008 | Share

Are We There Yet? comScore M:Metrics Reports Mobile Map Use Grows 82 Percent in United States, 49 Percent in Europe

Reston, VA, July 24, 2008 -- comScore, Inc. (NASDAQ: SCOR) today reported that the use of mobile maps is increasingly popular in the United States and Europe, with 8 percent of American mobile subscribers and 3 percent of European subscribers accessing maps from the mobile phone in the three-month period ending May 2008. This represents a growth rate... Leggi di più

Comunicato stampa Lug. 11, 2008 | Share

Comscore M: METRICS: 80 percent of iPhone Users in France, Germany and the UK Browse the Mobile Web

Reston, VA, 11 July, 2008 -- comScore, Inc. (NASDAQ: SCOR) today reports that iPhone users surpass all others in mobile media usage, with more than 80 percent of iPhone users in France, Germany and the UK using the device to browse news and information on the mobile Web, compared to 32 percent of other smartphone users. Leggi di più

Comunicato stampa Lug. 8, 2008 | Share

comScore M:Metrics: Photo Messages Set to Edge Out Postcards as Photo Messaging Heats Up in the Summer

RESTON, VA, July 8, 2008 -- comScore, Inc. (NASDAQ: SCOR) today released the latest figures from the M:Metrics Benchmark Study which reports that photo messaging from mobile phones has grown 60 percent in the United States over the past year and 16 percent in Europe, where photo messaging got an earlier start. As the mercury climbs in the summer months,... Leggi di più

Blog Giu. 11, 2008 | Share

comScore Rings Up Mobile

Hi, I'm Will Hodgman one of the founders, along with Seamus McAteer, of M:Metrics. Now that M:Metrics is a part of comScore, I have to say that I feel like I have come home, again. In 1999, my first company – Ad Relevance - was bought by MMX. Now, nine years later, comScore, which bought MMX in 2002, buys M:Metrics. Leggi di più

Comunicato stampa Mag. 21, 2008 | Share

Americans Spend More Than 4.5 Hours Per Month Browsing on Smartphones, Nearly Double the Rate of the British

SEATTLE, Wash May 21, 2008 — Social networking and Internet commerce are compelling smartphone users to spend an average of four hours and thirty-eight minutes per month browsing the mobile Web in the United States and two and a half hours per month in Britain, reports M:Metrics, the mobile media authority. Leggi di più

Comunicato stampa Mar. 31, 2008 | Share

comScore Wireless Report Finds Price Is an Increasingly Important Factor for Consumers Selecting a Cellular Phone Carrier

RESTON, VA, March 31, 2008– comScore, Inc. (NASDAQ: SCOR) today released the results of a study evaluating the behaviors and attitudes of wireless phone subscribers. The findings, published in the March 2008 comScore Wireless Report, are based on a survey of more than 2,000 U.S. wireless cell phone users, providing comprehensive insights into consumer... Leggi di più

Comunicato stampa Mar. 31, 2008 | Share

M:Metrics and Mediamark Research & Intelligence Partner to Offer Consumption Metrics Across Mobile And Offline Media

LAS VEGAS — March 31, 2008 — M:Metrics, the mobile media authority, and Mediamark Research & Intelligence (MRI) today announced that the two research firms will partner to deliver the first product to combine offline and mobile media audience metrics in the U.S., allowing agencies and mobile operators to better integrate mobile into cross-media... Leggi di più

Comunicato stampa Mar. 18, 2008 | Share

M:Metrics: iPhone Hype Holds Up

SEATTLE and LONDON — March 18, 2008 — Six months after the iPhone’s U.S. launch, has the device changed the mobile landscape? According to M:Metrics, the mobile media authority, the answer is yes. Today, the measurement firm reports that the iPhone is already the most popular device for accessing news and information on the mobile Web, with 85... Leggi di più

Comunicato stampa Mar. 7, 2008 | Share

Happy Anniversary, M:Metrics!

SEATTLE, Wash March 7, 2008 — Today, M:Metrics celebrates the third anniversary of its launch and inaugural Benchmark Report. The measurement firm reports explosive growth over the past three years, in clients, services, geographies, technologies and methodologies. Leggi di più

Comunicato stampa Mar. 6, 2008 | Share

M:Metrics Launches First Mobile Advertising Tracking Services in The UK

SEATTLE, Wash March 6, 2008 — M: Metrics, the mobile media authority, today unveiled M:Ad, its competitive tracking service for mobile advertising, in the United Kingdom, revealing the first definitive metrics for measuring mobile advertising inventory. The measurement firm reports that online retail companies such as Electronic Arts, Glu and Ebay... Leggi di più