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Market Ranking 3月. 16, 2015 | Share

Spain Top 20 January 2015

Spain Top 20 January 2015 さらに表示する

プレスリリース 3月. 12, 2015 | Share

comScore Appoints David Shiffman as Senior Vice President of Marketing Solutions

comScore, Inc. (NASDAQ: SCOR) today announced that David Shiffman has joined comScore as Senior Vice President of Marketing Solutions. Based in New York, Mr. Shiffman will be responsible for leading the company’s work with its agency clients, with a particular focus on advertising effectiveness, and delivering customized measurement and optimization... さらに表示する

プレスリリース 3月. 12, 2015 | Share

comScore Appoints Duncan Trigg as Vice President of Advertising Effectiveness

comScore today announced that Duncan Trigg has joined the company as Vice President of Advertising Effectiveness. Mr. Trigg will be responsible for industry thought leadership and education around comScore’s advertising effectiveness solutions across all global markets outside of the U.S. He will be based in London. さらに表示する

Data Gem 3月. 11, 2015 | Share

Top 10 Stats to Show How Economy, Politics, Mobile & Entertainment Can Change Internet Consumption in Brazil

Top 10 Stats to Show How Economy, Politics, Mobile & Entertainment Can Change Internet Consumption in Brazil

While it is perhaps not surprising that Brazil is the 1st largest internet population in Latin America with 84 million Unique Visitors per month, the use of the Internet in Brazil is being impacted for many different local changes which are, in many ways, different from the other countries in the Region. The local climate and political changes have... さらに表示する

ホワイトペーパー 3月. 9, 2015 | Share

Value of a Digital Ad: UK

Value of a Digital Ad: UK

The rapid evolution of digital advertising in the last decade has presented increasing complexity in measuring its impact. さらに表示する

プレゼンテーション 3月. 6, 2015 | Share

Unlocking Programmatic’s Potential: Bringing comScore Industry Trust to the UK

Programmatic has seen an unprecedented growth over the past few years. Buyers, sellers and platforms are praising its ability to drive automation, efficiency, and ROI. But the question arising in the industry is whether high quality inventory is being delivered and if it’s keeping at pace with this growth. さらに表示する

プレゼンテーション 3月. 5, 2015 | Share

Pre-Launch Mobile Metrix® Peru

Pre-Launch Mobile Metrix Peru

The explosive growth in mobile devices adoption makes it critical to understand target audiences and to have visibility into the mobile market. comScore brings the first tool in Peru to help measure mobile audiences. さらに表示する

ブログ 3月. 5, 2015 | Share

From GSMA MMM to Mobile Metrix: The Evolution of UK Mobile Media Measurement

Earlier this week comScore launched Mobile Metrix in the United Kingdom, which applies comScore’s unified approach to mobile measurement through the combination of mobile panels and census-based tagging. さらに表示する

Market Ranking 3月. 4, 2015 | Share

comScore Reports January 2015 U.S. Smartphone Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from comScore MobiLens® and Mobile Metrix®, reporting key trends in the U.S. smartphone industry for January 2015. Apple ranked as the top smartphone manufacturer with 41.3 percent OEM market share, while Google Android led as the #1 smartphone platform with... さらに表示する

プレゼンテーション 3月. 4, 2015 | Share

Viewability: Lessons Learned and Opportunities for Ireland

Viewability Lessons Learned and Opportunities for Ireland

This presentation provides an overview of lessons learned in digital advertising, comScore’s approach to viewability measurement and key opportunities for the Irish market. さらに表示する