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ホワイトペーパー 10月. 10, 2011 | Share

Digital Omnivores: How Tablets, Smartphones and Connected Devices are Changing U.S. Digital Media Consumption Habits

Today’s digital environment is rapidly evolving, driven by the proliferation of devices people use to consume content at home, at work and on the go. With smartphones, tablets and other connected devices, consumers have become digital omnivores – not just because of the media they consume, but also in how they consume it. The report analyzes the... さらに表示する

Data Gem 10月. 10, 2011 | Share

Nearly 7 Percent of U.S. Digital Traffic Consumed Away from Computers

Share of non-computer traffic for the U.S.

U.S. consumers are increasingly connecting to digital content via a variety of devices such as smartphones, tablets and other connected devices. In August 2011, the share of non-computer traffic for the U.S. increased to 6.8% from just 6.2% at the end of the previous quarter. The largest percentage from this share came from mobile devices, which drove... さらに表示する

Data Gem 9月. 28, 2011 | Share

Tablets Now Account for 28 Percent of Non-Computer Digital Traffic in the U.S.

Non-Computer Digital Traffic in the U.S.

Today, Amazon entered the rapidly growing tablet market with the introduction of Kindle Fire. The latest data from comScore Device Essentials shows that tablets account for an increasing share of digital traffic as consumers continue to integrate these devices into their connection repertoire. さらに表示する

Data Gem 9月. 26, 2011 | Share

U.S. Smartphone Audience Growth by Age Segment

U.S. Smartphone Audience Growth by Age Segment

The U.S. smartphone audience reached 82.2 million people in the three-month period ending July 2011, up 54 percent from the previous year. さらに表示する

プレスリリース 8月. 30, 2011 | Share

comScore Reports July 2011 U.S. Mobile Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR) today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending July 2011. The study surveyed more than 30,000 U.S. mobile subscribers and found Samsung to be the top handset manufacturer overall with 25.5 percent market share.... さらに表示する

Data Gem 8月. 22, 2011 | Share

Who Is Watching Video on Their Mobile

For the three month average period ending June 2011, more than 16 million mobile users in the U.S. watched TV or video on their mobile phones. Males made up a significantly larger percentage of the mobile TV/video viewing audience (61.8%) compared to females (38.2%). Users age 24-34 accounted for the largest share of viewers by age representing 31.8%... さらに表示する

Data Gem 8月. 8, 2011 | Share

U.S. Smartphone Audience Growth

US Smartphone Audience Growth

Smartphone adoption continues to climb in the U.S. In the past year, the U.S. smartphone audience has grown 53 percent to 78.5 million subscribers. Check out comScore's June mobile report for more insights on the U.S. market. さらに表示する

プレスリリース 8月. 4, 2011 | Share

comScore Reports June 2011 U.S. Mobile Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR) today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending June 2011. The study surveyed more than 30,000 U.S. mobile subscribers and found Samsung to be the top handset manufacturer overall with 25.3 percent market share.... さらに表示する

Data Gem 7月. 25, 2011 | Share

Top U.S. Smartphone App Categories

Top U.S. Smartphone App Categories

More than 76.8 million Americans owned smartphones during the three months ending in May 2011, up 57 percent from the previous year. A look at the top smartphone app categories revealed that Weather apps had the largest audience reaching 31 million smartphone owners, or 40.4% of the total U.S. smartphone audience. Social Networking apps closely followed... さらに表示する

Data Gem 7月. 18, 2011 | Share

U.S. Map App Audience Doubles

US Smartphone Map Usage

comScore recently released a report on the mobile map audience in the U.S. finding that the number of smartphone map users (which accounted for 4 out of every 5 mobile map users) reached 38.2 million in May 2011, an increase of 75% from the previous year. Apps represented the primary access point for approximately two-thirds of smartphone map users... さらに表示する