プレス&イベント


検索

Advertising アメリカ合衆国
プレスリリース 2月. 2, 2006 | Share

Advertisers Look To TV and Web to “XL” During This Year’s Super Bowl

RESTON, Va., Feb. 2, 2006 – comScore Networks today released the results of a survey of more than 1,100 Americans’ attitudes and opinions related to Super Bowl XL. Just under half of those surveyed report that watching the game is their favorite part of the Super Bowl festivities, while roughly one out of four say they enjoy watching the advertisements... さらに表示する

プレスリリース 4月. 20, 2005 | Share

comScore Launches New Services to Measure Online Advertising Effectiveness and Streaming Media Consumption

RESTON, Va., April 20, 2005 – comScore Networks today announced the introduction of two breakthrough research solutions to meet the demands of marketers seeking to understand and maximize the return on their investments in interactive media. These services include comScore Campaign Metrix, which comprehensively evaluates the effectiveness of online... さらに表示する

プレスリリース 2月. 8, 2005 | Share

Super Bowl Ad Campaigns Send Viewers Rushing to the Web

RESTON, Va., Feb. 8, 2005 – comScore Networks today released an analysis of the online impact of Super Bowl XXXIX. In 2005, consumers came to expect that many Super Bowl commercials will deliver a call to online action, whether to learn more about an intriguing product, enter a sweepstakes or make sense of a purposefully vague advertisement. さらに表示する

プレスリリース 2月. 5, 2004 | Share

Super Bowl Advertisements and Publicity Stunts Score Online

Reston, Va., Feb. 5, 2004 – comScore Networks, the leader in the use of the Internet to measure and understand consumer behavior, today released an analysis of Internet visitation and preferences related to Super Bowl XXXVIII. The analysis tracked game day Web visitation driven by the Super Bowl and related publicity stunts, such as the now famous... さらに表示する