プレゼンテーション&白書のライブラリ

1月 25, 2013

The Rise of Big Data on the Internet

スピーカー: Judy Bahary
イベント: CCASA Big Data Conference

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With 92% of the world’s data being created in just the past two years, it is undeniable that  big data is on the rise. Consider these fast facts:

In a second:

  • Google records two million searches
  • Something is bought on eBay via a mobile device

In a minute:

  • 72 hours of video are added to YouTube

In a month:

  • 120 billion pieces of data are added to Facebook
  • comScore captures 1.4 trillion digital interactions

What trends do you have to keep up with to stay ahead of the curve? This presentation defines what is meant by big data, provides the latest data on e-Commerce sales growth and explores current and projected growth of digital advertising.


タグ: Advertising, Big Data, Multi-Platform, Social, Tablets