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Comunicado de prensa mar. 10, 2005 | Share

U.S. Consumer Spending for Online Content Reaches $1.8 Billion in 2004 on Strength of Entertainment/Lifestyles Category, According to Online Publishers Association Report

NEW YORK, NY -- March 10, 2005 -- The Online Publishers Association (OPA) today released its full year 2004 Paid Online Content U.S. Market Spending Report. The study, conducted in partnership with comScore Networks, found that consumer spending for online content in the U.S. grew to $1.8 billion in 2004, a 14% increase over 2003, driven largely by... Leer más

Comunicado de prensa feb. 8, 2005 | Share

Super Bowl Ad Campaigns Send Viewers Rushing to the Web

RESTON, Va., Feb. 8, 2005 – comScore Networks today released an analysis of the online impact of Super Bowl XXXIX. In 2005, consumers came to expect that many Super Bowl commercials will deliver a call to online action, whether to learn more about an intriguing product, enter a sweepstakes or make sense of a purposefully vague advertisement. Leer más

Comunicado de prensa ene. 19, 2005 | Share

New Study of Multi-Channel Shopping Reveals Significant Opportunities for Retailers

RESTON, Va., Jan. 19, 2005 – Fry, Inc., the e-tailing group, Inc., and comScore Networks today jointly released the results of the first Evolution of the Multi-Channel Consumer (EMC2) study based upon the attitudes, experiences and expectations of U.S. online shoppers. Although multi-channel retailers were leaders in e-commerce growth in the latest... Leer más

Comunicado de prensa ene. 17, 2005 | Share

Holiday Festivity Drove Web Activity in December, According to comScore Media Metrix Top 50 Online Property Ranking

RESTON, Va., Jan. 17, 2005 – comScore Media Metrix today released its monthly analysis of consumer activity at top online properties and categories. As expected, holiday-related content dominated December traffic, with seasonal sites accounting for 8 of the top 10 gaining properties and 9 of the top 10 gaining categories. Leer más

Comunicado de prensa ene. 10, 2005 | Share

Online Holiday Spending Surges Beyond Expectations, Driving E-Commerce to Record Annual Sales of $117 Billion

RESTON, Va., Jan. 10, 2005 – comScore Networks today released holiday and annual spending figures for full year 2004. Online consumer retail spending grew by an impressive 29 percent compared to the 2003 season, exceeding comScore’s initial expectation of 23 to 26 percent growth. Online travel spending generated an additional $7.8 billion in November... Leer más

Comunicado de prensa dic. 20, 2004 | Share

Americans Flood Online Stores as Holidays Approach

RESTON, Va., Dec. 20, 2004 – comScore Media Metrix today released its monthly analysis of online consumer behavior, which reported that 128 million consumers visited sites in the Retail category in November 2004, representing fully 80 percent of the U.S. Internet population. Retail sites, such as those operated by KB Toys, Best Buy and Toys“R”Us,... Leer más

Comunicado de prensa nov. 10, 2004 | Share

Online Holiday Shopping to Exceed $15 Billion This Year According to comScore Forecast

RESTON, Va., Nov. 10, 2004 – comScore Networks today released its forecast of online consumer spending for the 2004 holiday season. comScore reports that consumer spending on non-travel goods at U.S. Web sites will exceed $15 billion during the November through December holiday season, representing growth of approximately 23% to 26% over the 2003... Leer más

Comunicado de prensa may. 11, 2004 | Share

U.S. Consumer Spending for Online Content Totals Nearly $1.6 Billion in 2003, According to Online Publishers Association Report

NEW YORK, May 11, 2004 – The Online Publishers Association (OPA) today released its full year 2003 Paid Online Content U.S. Market Spending Report. The study, conducted in partnership with comScore Networks, found that consumer spending for online content in the U.S. grew to nearly $1.6 billion in 2003, an increase of 18.8 percent over 2002. Leer más

Comunicado de prensa feb. 13, 2004 | Share

Valentine’s Day Pulls at Heart Strings and Purse Strings Alike, Reports comScore Networks

Reston, Va., Feb. 13, 2004 – comScore Networks, the leader in the use of the Internet to measure and understand consumer behavior, today released an analysis of consumer behavior related to Valentine’s Day. The comScore analysis found that total online spending in the Flowers & Gifts, Jewelry & Watches and Health & Beauty categories... Leer más