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Presentacion sep. 1, 2015 | Share

How Retailers Can Act on the Shopping Behavior of Today’s Global Flex Shopper

How Retailers Can Act on the Shopping Behavior of Today’s Global Flex Shopper

This webinar shares results from a survey commissioned by UPS an d administered by comScore of more than 19,000 global online shoppers and evaluates their habits from pre-purchase to post-delivery. The study goes beyond other retail industry studies to give a 360° perspective into consumer shopping. Leer más

Presentacion sep. 1, 2015 | Share

Tips for Effective Social Media Measurement

Tips for Effective Social Media Measurement

In this presentation, Daniele Barracas, Business Manager at Salesforce, provided us with tips on how to best take advantage of the performance measurement of social networks. Leer más

Presentacion ago. 19, 2015 | Share

comScore Holiday Tracker®

comScore Holiday Tracker

Holiday Tracker reveals where your customers are shopping on a daily and weekly basis during the ten weeks leading up to and including the holiday season. In this presentation, learn how comScore Holiday Tracker subscribers can create a customized list of retailers to see how their online traffic compares to the competition via customizable reports... Leer más

Presentacion ago. 12, 2015 | Share

The Impact of Brazil’s Economy and Politics on Social Media

The Impact of Brazil’s Economy and Politics on Social Media

In this presentation, Tania Yuki, CEO and Founder of Shareablee, presented the state of Social Networks in Brazil and how political and economic developments have impacted the behavior of Brazilians. Leer más

Presentacion ago. 12, 2015 | Share

Social Media Insights & Metrics

Social Media Insights and Metrics

Social Media está cambiando la manera de hacer negocios. Marketing está experimentando la transformación más grande de los últimos años. Las conversaciones de los usuarios ahora no sólo impactan en sus comunidades sociales, sino que también pueden influir en las decisiones de cualquier marca y sus competidores. Leer más

White paper ago. 6, 2015 | Share

UK Digital Market Overview June 2015

UK Digital Market Overview

Your monthly snapshot of digital audience trends. In June 2015, 47.9 million users accessed the internet via their desktop, smartphone and tablet devices. Facebook accounts for 20% of all time spent online; Google Sites 15%. Google Sites attract 31.6 million video viewers; Facebook 20.6 million. Lifestyle & Automotive categories score highly with... Leer más

Presentacion ago. 5, 2015 | Share

Big Data and the Future of Digital in Brazil

Big Data and the Future of Digital in Brazil

In this presentation, we discuss the future of digital content consumption and how to organize the large volume of data generated daily. With all the changes in Brazilian consumer behavior, understanding it in real time becomes more essential every single day. Leer más

Presentacion jul. 28, 2015 | Share

The Value of a Digital Ad

The Value of a Digital Ad

In this presentation, Ben Martin, Marketing Insights Director reviews the industry benchmarks for advertising delivery in the first half of the year, and a look at how brands are using Delivery and Brand/Sales Effectiveness to drive ROI in a Cross-Media World. Leer más

Presentacion jul. 24, 2015 | Share

Futuro Digital América Latina 2015

2015 LATAM Future in Focus

El mundo digital logró enormes progresos en 2014 así como distintas transformaciones en la manera en que los latinoamericanos interactuaron con la tecnología y consumen medios de comunicación. Mostramos el estado actual de la publicidad online en América Latina y como comScore está ayudando a impulsar la industria. Leer más

Presentacion jul. 20, 2015 | Share

Futuro Digital Perú 2015

Peru 2015 Digital Future in Focus

El mundo digital logró enormes progresos en 2014 así como distintas transformaciones en la manera en que los peruanos interactuaron con la tecnología y consumen medios de comunicación. Mostramos el estado actual de la publicidad online en Perú y como comScore está ayudando a impulsar la industria. Leer más