Australia Digital Future in Focus 2014
Evento: Ad:tech Australia 2014
In this keynote, comScore Executive Chairman & Co-Founder Gian Fulgoni provides a comprehensive overview of the latest trends across the Australian digital landscape. He will present key insights from comScore’s 2014 Australia Digital Future in Focus report that provides an overview of digital trends, including top online properties, social media, e-commerce, mobile and online.
The presentation will also cover two pivotal issues shaping the future of digital advertising.
- Bringing together advertisers and publishers on ad validation
- Developments in multi-platform media consumption and measurement.
Etiquetas: Ad Impressions, Ad Validation, Demographics, Multi-Platform