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Data Gem Mar. 2, 2011 | Share

Facebook and Twitter –Most European Users Between 15-24 Years Old

Facebook and Twitter –Most European Users Between 15-24 Years Old

The profile of social networking users in Europe reveals an audience that generally skews younger, with 15-24 year olds representing 25.3 percent of users, followed closely by 25-34 year olds at 24.3 percent. While the breakdown of European visitors to Facebook and Twitter mirrors that of social networking site users in general, LinkedIn has an older... Leia mais

Data Gem Out. 20, 2010 | Share

Top Social Network Publishers by Advertising Exposed Reach %

Top Social Network Publishers by Advertising Exposed Reach

Ads on Facebook.com reach 62 percent of Americans online, while ads on MySpace reach 24 percent. Leia mais

Blog Set. 10, 2010 | Share

LinkedIn: Crossing Borders and Connecting People

Last week, comScore announced our acquisition of Nedstat, a leading provider of global analytics and online optimization based in Amsterdam, the Netherlands. It was great to welcome the Nedstat folks as part of the comScore team, and we have already begun the process of integrating our companies. In working with a handful of people from Nedstat, I noticed... Leia mais