The Online Health Insurance Landscape in 2010
Palestrante: Susan Engleson Kleinman
Evento: comScore Webinar
As healthcare reform legislation goes into effect, health insurance is top of mind for all Americans. For health insurance companies looking to drive increased adoption of online servicing, improve the customer experience and generate new leads, understanding the online behavior of consumers and competitors has never been more important.
During this session, we review the current trends in online health insurance, including: