Imprensa e eventos

Serge Matta talks to BeetTV about the partnership between comScore and Google

13 Fev - Serge Matta, President of comScore, gives an overview of the comScore/Google partnership and its implications for the digital industry.

The Evolution of Digital Advertising
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Camera Content Drives Surge Among ‘Mobile-First’ Social Networks in the U.S.

Camera Content Drives Surge Among ‘Mobile-First’ Social Networks in the U.S.

23 Abr - Insight NYC

comScore's Media Evangelist, Eli Goodman, will be moderating a session titled: The Last Days of the Last Click: How are data savvy marketers attributing value in a multi-touch world?
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24 Abr - State of Digital Advertising Q1 2014

Digital ad spending, up 17% year-over-year in 2013, continues to grow at a fast rate, with digital poised to play an even greater role in the future of advertising. In this webinar, comScore VP of Marketing & Insights Andrew Lipsman and comScore Sr. Director of Product Marketing & Ad Effectiveness Andrea Vollman will take an in-depth look at the critical trends and issues that are shaping the digital advertising industry.
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27 Abr - Local Search Association Conference

comScore Chairman Emeritus and Co-Founder, Gian Fulgoni, is the keynote speaker, delivering an address on the state of the local search market in relation to the multi-platform consumer boom.
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12 Mai - Forum: Fiserv Client Conference

comScore will present new research focusing on how the digital omnivore engages with financial institutions, banks and online spend in an increasingly mobile world. Not all mobile interactions are created equal, and this session will help describe the differences between tablet and smartphone as well as mobile web and mobile applications to help FIs better position their mobile solutions.
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Video Fev. 3, 2014 | Share Digital Analytix Case Study Hertz NeverLost

Digital Analytix Case Study Hertz NeverLost

Digital Analytix in Action: Learn how Navigation Solutions, a Hertz Company, is using Digital Analytix to create new opportunities. View

Tags: Connected Devices, Technology, Web Analytics

Video Out. 21, 2013 | Share Digital Analytix Multi-Platform

Escape with Digital Analytix® Multi-Platform

comScore Digital Analytix® Multi-Platform is the revolutionary enterprise analytics solution that is transforming modern business. View

Tags: Connected Devices, Multi-Platform, Web Analytics

Apresentação Set. 26, 2013 | Share 360 degrees Measurement The Rise of the Digital Omnivore

360º Measurement: The Rise of the Digital Omnivore

Sixty-nine percent of the UK population uses more than on e device to access the internet in a given month. Device consumption is changing quickly and measurement for just one device and one site is no longer enough. comScore explained the challenges of Web Analytics in this new digital landscape and the value that multi-platform measurement brings... Leia mais

Tags: Big Data, Connected Devices, e-Commerce, Marketing Research, Web Analytics

Whitepaper Ago. 22, 2013 | Share 2013 India Digital Future in Focus

2013 India Digital Future in Focus

comScore presents the 2013 Southeast Asia Digital Future in Focus, its report highlighting prevailing trends in web usage, online video, search, social media and e-commerce. Leia mais

Por: Amarpal Singh Tags: Advertising, Audience Measurement, Connected Devices, Engagement, Mobile, Multi-Platform, Retail, Busca, Smartphone, Social, Tablets, Video

Whitepaper Jul. 25, 2013 | Share 2013 Southeast Asia Digital Future in Focus

2013 Southeast Asia Digital Future in Focus

comScore presents the 2013 Southeast Asia Digital Future in Focus, its report highlighting prevailing trends in web usage, online video, search, social media and e-commerce. Leia mais

Por: Amarpal Singh Tags: Advertising, Audience Measurement, Connected Devices, Engagement, Mobile, Multi-Platform, Retail, Busca, Smartphone, Social, Tablets, Video

Press release Mai. 23, 2013 | Share Latin America Future in Focus

comScore Releases ‘2013 Latin America Digital Future in Focus’ Report

comScore today released insights from the 2013 Latin America Digital Future in Focus report. The study provides a comprehensive overview of the Latin American market and identifies the prevailing trends in web usage, online video, mobile and online advertising. Key trends and highlights will be presented via a complimentary, live webinar on Tuesday,... Leia mais

Por: Ana Laura Zain Tags: Advertising, Audience Measurement, Connected Devices, Engagement, Mobile, Multi-Platform, Retail, Busca, Social, Tablets, Video

Apresentação Mai. 15, 2013 | Share

Key Market and Consumer Trends Impacting Telcos

Gregor Smith presents the Mobile Device landscape, including an overview of Mobile Consumption Trends, App Trends and other Digital and Mobile Trends in the European top 5 markets. Key takeaways and questions such as how big is the growth of mobile video in Europe will be answered. Leia mais

Tags: Connected Devices, Mobile, Smartphone

Apresentação Abr. 25, 2013 | Share 2013 Spain Digital Future in Focus

2013 Spain Digital Future in Focus Webinar

In this webinar, Jaime Aguló discussed key findings from our 2013 Spain Digital Future in Focus report. It presents an overview of the Spanish market to identify the key trends in internet usage, mobile, online video and social media that are defining the digital landscape in Spain. Leia mais

Por: Jaime Agulló Tags: Ad Impressions, Advertising, Audience Measurement, Connected Devices, Engagement, Facebook, Internet Use, Mobile, Multi-Platform, Newspapers, Video, Retail, Busca, Smartphone, Social, Tablets, Twitter

Apresentação Abr. 24, 2013 | Share The Mobile Shift

The Mobile Shift: How connected devices are changing consumer attitudes and behaviour

The Mobile Shift: How connected devices are changing consumer attitudes and behaviour Leia mais

Por: Hesham Al-Jehani Tags: Connected Devices, Mobile, Smartphone

Apresentação Abr. 24, 2013 | Share Understanding the Role and Contribution of Mobile

Understanding the Role and Contribution of Mobile

Michael Gregory will present insights into UK Mobile usage within the Retail world. He will highlight the top retail sites people are using and what their shopping activities are using their smartphone. Leia mais

Tags: Connected Devices, Mobile, Multi-Platform, Smartphone

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