Nearly 7 percent of all digital traffic in the U.S. is consumed away from computers. With the ever growing adoption of smartphones, tablets and other connected devices, non-computer traffic shows only signs of increasing. From searching, shopping, and communicating, the way people consume information on these devices varies greatly from their consumption on traditional web channels. Understanding these differences will be critical to marketers looking to reach these hyperconnected audiences.

Please join comScore and Performics on February 8th at 2 PM EST for a complimentary webinar entitled, Are You Wasting Mobile Dollars? Search Strategies for Smartphones vs. Tablets. Eli Goodman, comScore Evangelist and Jeff Licciardi, Group Account Director at Performics will present insights into today’s mobile consumer across platforms as well as how to effectively and efficiently reach your target audience in a meaningful way.

Please note: Only corporate e-mail addresses will be approved.

Please join comScore Chairman Gian Fulgoni and VP Industry Analysis Andrew Lipsman for their quarterly review of the state of the U.S. online retail economy during a complimentary, live webinar on Wednesday, February 15 from 2 - 3 p.m. EST/1 - 2 p.m. CST/11 a.m. - 12 p.m. PST. This presentation will include an overview of the strong e-commerce spending trends in the fourth quarter of 2011 as well as the 2011 holiday shopping season, which saw record e-commerce spending, with ten days exceeding $1 Billion.

Presentation highlights include:

• Consumer sentiment regarding the current state of the economy and implications for the future of e-commerce spending
• An overview of changes in consumers’ online spending patterns through the fourth quarter of 2011
• A review of the 2011 holiday shopping season, including analysis of key spending days and other trends
• Review of consumer spending by product category and demographic segment
• Analysis of the role of smartphones and tablets in the holiday shopping season

Please note: Only corporate e-mail addresses will be approved. In addition, comScore reserves the right, at its sole discretion, to decline any webinar registration.