Improve Your Media Brief with comScore Tools

Improve Your Media Brief with comScore Tools

Join comScore experts trainers for an 1-day workshop that weaves case studies, advanced approaches, time-saving tips and hands-on exercises, to be faster and get more quality in the use of comScore´s syndicated products in the planning process of a professional sales brief, to present effectively your media to agencies and advertisers.

Date and location

  • Quarta 27 agosto 2014, 09:00 - 17:00 , Mexico City. Register now

Time
9:00 AM – 5:00 PM, breakfast and lunch included

Who should attend?
This course is ideal for Research Analysts, Marketing Executives and Sales Executives in Media, with at least 1 year experience using comScore Media Metrix, who seek to become “power users” of comscore´s tools to build effective sales presentation.

Costs
$9000 MXN
$695 USD
$695 CAD
£ 495 GBP
$1.300.000 COP
Non-US prices exclude VAT. Group discounts are available

Registration
You can register up to one week before the course.

Contact
If you have further questions, contact us today.

Course Details

  • Live 1-Day workshop
  • Hands on use of comScore tools
  • First step to comScore certification
  • Public courses delivered regionally
  • On-site courses by request

Featured Products:

  • Media Metrix
  • Ad Metrix*
  • Segment Metrix*
  • Video Metrix
  • Audience Duplication
  • Cross Visiting
  • Media Builder*
  • Reach Frequency
  • comScore Dictionary

Topics To Be Covered:

  • Competitive Analysis
  • Target Audience Profile
  • Accurate R/F Analysis
  • Navigating the comScore Dictionary
  • Insights from Search Data
  • Performance Evaluation
  • Audience Duplication and Cross Visiting

* Course covers products if applicable in your market