| Data | Maio 10, 2012 | |
|---|---|---|
| Locação |
Pearson Convention Center Toronto Canada |
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| Palestrante | Mike Wall, Director Media Metrix Canada, comScore, Inc. | |
| Tempo da sessão | 10:30 a.m. - 11:15 a.m. |
| Descrição |
Digital Media In Canada As Canada's digital landscape continues to grow in size and evolve across platforms, it is essential for landlords to understand how their audiences are consuming digital media and the latest consumer trends. Mike Wall, Director of comScore Media Metrix Canada, will review the prevailing trends in digital media usage in Canada and their implications for landlords and their businesses. This presentation will provide insight into how landlords can align their strategies to capitalize in the digital world. Furthermore, as mobile technology continues to weave itself into the fabric of daily life, it is critical for landlords to understand the latest consumer trends and how renters are consuming mobile media. Learn about Canada's overall digital landscape, including mobile behaviour, and how digital advertising can influence the success of landlord marketing. |
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