The Solution
Comscore created a custom report, grouping the ad network's partner entities, without the need for formal traffic assignment or go forward set-up in the interface.
Custom List Creation
Comscore worked with the ad network to map out an exhaustive domain list that covered their partners’ reach
Campaign Activated
Comscore data scientists extracted data from Comscore’s raw datasets, unduplicating reach across the network of sites
Performance Measured
Comscore analysts curated an executive summary for the sales team at the network to take to market, demonstrating a large and exclusive reach above and beyond social networks
