- August 5, 2019

Activating Comscore Segments for Improved ROI

Comscore Activation helps media buyers drive more strategic, impactful targeting for improved campaign performance. Hear our partners share how Comscore’s audience and contextual segments have enabled brands and agencies to improve ROI in programmatic. 

Activation

Activate campaigns and package inventory by turning granular audiences and contextual data into actionable targets.
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