Due to the rapidly evolving digital landscape and ever-changing student behavior, educators are constantly adapting their marketing and communication strategies to optimize the way they educate and engage with students worldwide.
You need fast and accurate answers to difficult questions:
- How can I get the most reliable view of consumer digital behavior worldwide?
- Is there any integrated way to capture all the digital data for my institution and use it to drive student, alumni, and donor engagement?
- What is the effectiveness of my digital marketing (search, display, video, social) campaigns on enrollment?
- How did my digital campaign impact student awareness, attitudes, message recall, and intent-to-enroll?
We can help. comScore has been helping Education institutions for over a decade through:
Leverage the power of comScore’s panels to understand students’ digital behavior
Partner with our analysts who have a pragmatic understanding of digital marketing and extensive industry expertise
Studies tailored to your needs based on rigorous attitudinal and behavioral research methodologies
Software and cloud (software as a service, also known as SaaS) offerings built to scale and perform in a digital world
Products to consider
comScore Media Metrix is the industry’s preferred online audience measurement and media planning solution. Top publishers and advertising agencies rely on Media Metrix for measuring audience composition and performance within key user segments.
comScore Mobile Metrix® captures total mobile audience behavior on browsers and apps across smartphones and tablets. With Mobile Metrix, publishers can demonstrate the value...