More Insights

AppNexus Joins Comscore Industry Trust

Create a Better Digital Advertising Strategy with Actionable Insights in On...

7 Out of 10 iPhone and Android Users are Loyal to Their Platform on Tablet

The number of Americans who own tablets recently surpassed 100 million for the first time ever, a remarkable milestone given that the product category didn’t exist more than five years ago. In a marke...

validated Campaign Essentials (vCE) Mobile Charter Results Highlight the St...

Could observed digital behaviour have beaten the polls in the 2015 UK Gener...

Comscore and Microsoft Partner to Provide Big Data Mining and Visualization...

Comscore and Microsoft Power BI, a business analytics service, will be releasing a solution this summer that allows business users to access and understand their data in a matter of minutes. The solut...

2015 Latin America Digital Future in Focus

Mobile Metrix Now Features Reporting of Mobile Ad Network Reach

Digital Campaign Benchmarks: How Are Your Campaigns Performing Versus the C...

The Vital Role Media Buyers Play in Fighting Ad Fraud

Teens & Older Demos Driving Gains in U.S. Smartphone Penetration

Comscore Acquires Proximic to Bring Enhanced Trust and Transparency to Digi...

Top 5 Reasons Why Sellers Should Care about NHT and Online Ad Fraud

Number of Mobile-Only Internet Users Now Exceeds Desktop-Only in the U.S.

Comscore and UKOM Continue their Partnership for Online Audience Measuremen...

In-View and In-Target: Campaign Benchmarks Reveal Variability in Delivery a...

Non-Human Traffic: Why it Matters and Why You Should Care

The Effect of Non-Human Traffic on Your Ad Campaign’s ROI