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Data Gem Sep. 3, 2014 | Share

Top Properties in Argentina for News/Information Sites by Mobile Devices

Top Properties in Argentina for News Information Sites by Mobile Devices

The increasing adoption of mobile devices in the world has changed not only the communication landscape, but how we read the news now about what´s happening around us every day. Here are the top properties in Argentina for the News/Information Category by mobile device. Read more

Data Gem Aug. 27, 2014 | Share

iOS App Users Skew Younger than Android Counterparts

Mobile Platform App Audience Breakouts by Age

iOS users skew younger than their Android counterparts across the smartphone and tablet segments. 43 percent of iPhone users are between the ages of 18-34 as compared to 39 percent of Android phone users. In addition, 57 percent of iPad users are under age 45 as compared to 53 percent of Android tablet users. Read more

Data Gem Aug. 14, 2014 | Share

iPhone Users Earn Higher Income, Engage More on Apps than Android Users

iPhone Users Earn Higher Income Engage More on Apps than Android Users

The median iPhone app user earns $85,000 per year, which is 40 percent more than the median Android phone user with an annual income of $61,000. On average, iPhone users engage with their smartphone apps for nine more hours in a given month than Android users. Read more

Data Gem Apr. 4, 2014 | Share

Smartphone Market Led by Android in Software, iPhone in Hardware

The U.S. smartphone operating system market has solidified into a two-horse race between the Android and iOS platforms. The two platforms now combine for 93 percent of the smartphone market, with Android holding onto a majority share at 51 percent and Apple not far behind at 42 percent. Notably, Apple nearly halved the market share gap over the past... Read more

Data Gem Apr. 18, 2013 | Share

Spanish Smartphone Shoppers: iPhone vs Android

Spanish Smartphone Shoppers: iPhone vs Android

Mobile shopping is growing amongst Spain’s 24 million smartphone users. In the three month average ending February 2013, 10 percent of Spanish smartphone owners used their device to purchase a good or service at least once during the month. These mobile purchases range from clothing and accessories, to airline tickets and consumer electronics, but... Read more

Data Gem Oct. 22, 2012 | Share

The iPhone Effect: How the iPhone 5 is Making Waves through the Smartphone Market

The iPhone Effect How the iPhone 5 is Making Waves through the Smartphone Market

In a new blog post, we took a look at the impact the iPhone 5 has had so far on the mobile industry. Learn more about the surprising repercussions of the iPhone 5 launch from the infographic below, and read the full blog post on the comScore Voices blog. Read more

Data Gem Sep. 21, 2012 | Share

iPhone 5 Release Drives More than 6 Million Searches on Day of Announcement

iPhone 5 Search Activity

The iPhone 5 announcement caused a flurry of online search activity as Apple once again proved its expertise in pulling off product launches recognized in the mainstream. On September 12, 3 million people in the U.S. conducted searches on the term “iPhone 5” amassing a total of 6.3 million searches on the term. The following day saw search levels... Read more

Data Gem Sep. 13, 2012 | Share

LTE Adoption Grows Nearly Tenfold in Past Year

4G LTE Adoption

Among the new features to be included in the iPhone 5, the capacity to support LTE network connectivity stands out as perhaps one of the most heavily-anticipated improvements to the device and one that represents a significant upgrade to the mobile web experience. Read more

Data Gem Sep. 12, 2012 | Share

What's Next for the iPhone?

With the impending release of the next iteration of the iPhone, all eyes will be focused on the changes that the next generation of this device brings to the market. When the first iPhone was released in 2007, it paved the way for greater adoption of smartphones among mobile users. Today, iPhone users now account for a third of the 114 million U.S.... Read more

Data Gem Aug. 8, 2012 | Share

Day 9: comScore at the Games

UK iPhone owners were keenest to access sports

UK iPhone owners were keenest to access sports information via their devices (44.6 %) compared to 37.6% of Google Android users. Read more