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Data Gem Aug. 18, 2016 | Share

Olympics: Instagram takes gold medal for engagement in Rio 2016

Olympics: Instagram takes gold medal for engagement in Rio 2016

The eyes of the world are once again focused on Brazil, as the country plays host to the biggest global sporting event, the Olympic Games. For digital users, this increased attention has manifested itself in changes to online audiences and behaviour for the Olympics official website and the Sports category, not only in the host nation, but very noticeably... Read more

Data Gem Jun. 30, 2016 | Share

Dutch Spend Half of Desktop Time Watching Videos

Dutch Spend Half of Desktop Time Watching Videos

As online video consumption continues to increase and expand onto new platforms, video plays an increasingly valuable role in the marketing mix. Desktop remains a growth platform for video, with a 16% increase in viewers from November 2015 to April 2016 meaning that 100% of the Dutch digital audience watches online videos. Understanding behaviours across... Read more

Data Gem Jun. 21, 2016 | Share

Video serves a Social Media ace for Roland-Garros content

Video serves a Social Media ace for Roland-Garros content

The summer brings a series of major international sporting events to France, starting with the tennis French open at Roland-Garros. With millions of people around the world watching, discussing and sharing their passion for this Grand Slam, Social Media provided the perfect platform for instant reaction to the tournament. The learnings from user engagement... Read more

Data Gem Jun. 16, 2016 | Share

How Europe was watching the UEFA Champions League

The UEFA Champions League has gripped sports fans in Europe in recent months, culminating in an all-Spanish final. With a third of the digital population in Europe accessing sports content, the Champions League delivered greater engagement with the category during the competition. Read more

Data Gem Jun. 12, 2014 | Share

Spain vs. The Netherlands: The Digital Football Match

Spain vs. The Netherlands: The Digital Football Match

The world's most popular sporting event started yesterday, bringing a whole variety of opportunities for brands and marketers, especially considering that the 2014 FIFA World Cup is the first in the social media and digital omnivore’s age. Read more

Data Gem Feb. 6, 2014 | Share

2014 Olympic Winter Games in Digital Numbers

The Olympic Winter Games start today in Sochi, Russia, where 88 nations and more than 2,500 athletes representing 15 different winter sport disciplines will compete for some of sport’s most coveted medals. Online users around the globe are already browsing for news about this seasonal showcase, visiting sport-related sites and keeping up to date with... Read more

Data Gem Dec. 2, 2013 | Share

What are Danish Consumers Doing Online?

In October 2013, 3.8 million Danish internet users each spent 17 hours online, with Social networking accounting for a quarter. The Retail category is one of the most popular one with 80 percent of the Danish online population visiting a retail site in October. Our below infographic is presenting the other popular content categories amongst internet... Read more

Data Gem Aug. 6, 2013 | Share

A Digital Month in Germany: What are Consumers Doing Online?

A Digital Month in Germany

The 57.8 million internet users in Germany each spent nearly 20 hours online during June 2013. Social networking accounted for a quarter of time spent online in Germany, making it the most engaging activity that month. Read more

Data Gem Jul. 10, 2013 | Share

8 in 10 Turkish Internet Users Visit Sports Sites

Reach across Sports Websites Across Europe

The European summer has begun and with that comes a whole host of popular sporting events. Across the 18 European markets measured by comScore, 187 million people visited a sports website via a desktop or laptop in May 2013. The top 3 sporting destinations in the month were Yahoo! Sports, Goal Sites and Eurosport. Read more