#RIPGRPs: Evolving the Metrics That Move Us Forward
Looking Ahead to the Voice Era
Video Blog: Top 3 Insights from the "State of OTT"
How Important is the OTT Device Market if the ‘Future of TV is Apps’?
When Apple CEO Tim Cook declared in 2015 that “the future of TV is apps,” he was referring to a future where a majority of TV viewing is streamed over-the-top (OTT) via online apps. While we’re not th...
Hollywood's summer fizzle cools off studio stocks
State of OTT
Automotive Insights
Each month Comscore creates a Data Insight presentation on a different topic in digital. In this May 2017 edition, the topic is the automotive category.
Comscore in Journal of Advertising Research on How Social Sharing Is Disrup...
What Behavioral Data Tells Us About the OTT Viewing Habits of Cord-Cutters
Parallel Universes: Measuring Eyeballs Across Platforms, Screens and Device...
Tech-Savvy Shoppers are Transforming Retail
Apparel Spending Shifting to Online Channels Faster than Total Retail Dolla...
Measuring for the Future
The New Model for a New World: How Comscore’s New Model advances media meas...
Smarter and More Connected: The Emerging Landscape of IoT and Connected Dev...
State of the U.S. Online Retail Economy in Q1 2017
Beyond Brick and Mortar: Retail in the Digital Space
Comscore's State of Digital, TV and IoT (2017)
Which global internet markets are the most ‘mobile first’?