Press Releases

4 May 2006

694 Million People Currently Use the Internet Worldwide According to Comscore Networks

RESTON, VA, May 4, 2006 – Comscore Networks today announced the launch of Comscore World Metrix, the first true estimate of global online audience size and behavior based on activity from the...
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17 Apr 2006

Spring Fever Drives Web Traffic as Americans Explore Travel, Educational Testing and Classifieds Sites

RESTON, VA, April 17, 2006 – Comscore Media Metrix today released its monthly analysis of consumer activity at top online properties and categories. Consistent with previous years, the majority...
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10 Apr 2006

Comscore Study Reveals the Number of Online Banking Customers Has Grown 27 Percent in the Past Year

RESTON, Va., April 10, 2006 – Comscore Networks, the industry leader in the measurement and analysis of consumer behavior and attitudes, today released an analysis of the state of online banking...
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31 Mar 2006

Comscore Data Show Heavy Work-Based Viewing of “CBS March Madness On Demand™ Streaming Video”

RESTON, VA, March 31, 2006 – Comscore Media Metrix today announced the results of their analysis of viewing of live video streams during the first round of the NCAA Tournament. In their inaugural...
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21 Mar 2006

Comscore Study Confirms the Importance of Search in Influencing Offline Buying

Comscore Networks today released results from a new research study that confirms the importance of search in influencing offline buying. The results show that 25 percent of searchers purchased...
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20 Mar 2006

March Madness Draws Millions to the Web for Scores, Coverage, and Live Broadcasts of NCAA Tournament

RESTON, VA, March 20, 2006 – Comscore Media Metrix today released an analysis of visitation to college basketball related Web sites during the first round of the NCAA tournament. Thursday,...
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13 Mar 2006

IAB and Comscore Release New Research on the Effectiveness of Online Local, Directory and Classifieds Advertising

New York, NY, March 13, 2006 – The Interactive Advertising Bureau (IAB) and Comscore Networks, Inc. today announced results of a new study showing a positive return on investment (ROI) and...
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10 Mar 2006

Oscar’s Charm May be Fading as Internet Sites Draw Lackluster Traffic

Reston, VA – March 10, 2006 – Comscore Networks today released the results of an analysis of worldwide and U.S. online activity surrounding the 2006 Academy Awards, which were held on Sunday,...
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9 Mar 2006

Winter Olympics Capture Mindshare; Valentine’s Day Retailers Experience Softness

RESTON, VA, March 9, 2006 – Comscore Media Metrix today released its monthly analysis of consumer activity at top online properties and categories. While much of February’s Web activity...
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23 Feb 2006

Comscore E-Commerce Sales Data Accurately Predict U.S. Department of Commerce Estimates Weeks Ahead of Their Publication

RESTON, Va., February 23, 2006 – Comscore Networks today announced that its annual e-commerce sales trends for 2005 varied by less than one percent from those published by the U.S. Department...
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21 Feb 2006

Comscore Reports 24 Percent Growth in Auto Insurance Quotes and 29 Percent Growth in Policies Purchased Online in 2005

RESTON, VA. Feb. 21, 2006 – Consumers flocked online to research and purchase auto insurance in 2005 according to an analysis released today by Comscore Networks, the leader in the use of the...
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14 Feb 2006

Online Sales Rise in Key Gift Categories Leading up to Valentine’s Day

Reston, VA, February 14, 2006 – Comscore Networks, the leader in the use of the Internet to measure and understand consumer behavior, today released an analysis of consumer behavior related...
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13 Feb 2006

Americans’ Resolutions Reflected Online With Taxes, Careers, Travel and Health Top of Mind

RESTON, VA, Feb. 13, 2006 – Comscore Media Metrix today released its monthly analysis of consumer activity at top online properties and categories. The desire to kick off the New Year on...
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7 Feb 2006

Bud/ Bud Light Scores Big During “Ad Bowl” 2006

RESTON, Va., Feb. 7, 2006 – Comscore Networks today released the results of a survey that quantifies American’s awareness and brand perceptions related to ads that aired during Super Bowl...
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7 Feb 2006

Super Bowl Ad Campaigns Spike Web Traffic

RESTON, Va., Feb. 7, 2006 – Comscore Networks, the leader in digital media measurement, including online visitation and streaming, today released the results of an analysis of online usage...
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2 Feb 2006

Advertisers Look To TV and Web to “XL” During This Year’s Super Bowl

RESTON, Va., Feb. 2, 2006 – Comscore Networks today released the results of a survey of more than 1,100 Americans’ attitudes and opinions related to Super Bowl XL. Just under half of those...
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30 Jan 2006

Comscore Networks Announces Partnership with Catalina Health Resource

RESTON, VA, January 30, 2006 – Comscore Networks today announced that it has partnered with Catalina Health Resource to offer clients its Behavior Activated Research® (BAR Rx) solution for...
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30 Jan 2006

Comscore Networks Announces the Appointment of Media Industry Veteran as Part of Continued Expansion of Media and Entertainment Research Capabilities

RESTON, Va., January 30, 2006 – Comscore Networks, a leading provider of market research and consulting services, today announced the appointment of Samantha Voisin to the position of vice...
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