Press Releases

20 Mar 2006

March Madness Draws Millions to the Web for Scores, Coverage, and Live Broadcasts of NCAA Tournament

RESTON, VA, March 20, 2006 – Comscore Media Metrix today released an analysis of visitation to college basketball related Web sites during the first round of the NCAA tournament. Thursday,...
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13 Mar 2006

IAB and Comscore Release New Research on the Effectiveness of Online Local, Directory and Classifieds Advertising

New York, NY, March 13, 2006 – The Interactive Advertising Bureau (IAB) and Comscore Networks, Inc. today announced results of a new study showing a positive return on investment (ROI) and...
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10 Mar 2006

Oscar’s Charm May be Fading as Internet Sites Draw Lackluster Traffic

Reston, VA – March 10, 2006 – Comscore Networks today released the results of an analysis of worldwide and U.S. online activity surrounding the 2006 Academy Awards, which were held on Sunday,...
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9 Mar 2006

Winter Olympics Capture Mindshare; Valentine’s Day Retailers Experience Softness

RESTON, VA, March 9, 2006 – Comscore Media Metrix today released its monthly analysis of consumer activity at top online properties and categories. While much of February’s Web activity...
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23 Feb 2006

Comscore E-Commerce Sales Data Accurately Predict U.S. Department of Commerce Estimates Weeks Ahead of Their Publication

RESTON, Va., February 23, 2006 – Comscore Networks today announced that its annual e-commerce sales trends for 2005 varied by less than one percent from those published by the U.S. Department...
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21 Feb 2006

Comscore Reports 24 Percent Growth in Auto Insurance Quotes and 29 Percent Growth in Policies Purchased Online in 2005

RESTON, VA. Feb. 21, 2006 – Consumers flocked online to research and purchase auto insurance in 2005 according to an analysis released today by Comscore Networks, the leader in the use of the...
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14 Feb 2006

Online Sales Rise in Key Gift Categories Leading up to Valentine’s Day

Reston, VA, February 14, 2006 – Comscore Networks, the leader in the use of the Internet to measure and understand consumer behavior, today released an analysis of consumer behavior related...
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13 Feb 2006

Americans’ Resolutions Reflected Online With Taxes, Careers, Travel and Health Top of Mind

RESTON, VA, Feb. 13, 2006 – Comscore Media Metrix today released its monthly analysis of consumer activity at top online properties and categories. The desire to kick off the New Year on...
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7 Feb 2006

Bud/ Bud Light Scores Big During “Ad Bowl” 2006

RESTON, Va., Feb. 7, 2006 – Comscore Networks today released the results of a survey that quantifies American’s awareness and brand perceptions related to ads that aired during Super Bowl...
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7 Feb 2006

Super Bowl Ad Campaigns Spike Web Traffic

RESTON, Va., Feb. 7, 2006 – Comscore Networks, the leader in digital media measurement, including online visitation and streaming, today released the results of an analysis of online usage...
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2 Feb 2006

Advertisers Look To TV and Web to “XL” During This Year’s Super Bowl

RESTON, Va., Feb. 2, 2006 – Comscore Networks today released the results of a survey of more than 1,100 Americans’ attitudes and opinions related to Super Bowl XL. Just under half of those...
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30 Jan 2006

Comscore Networks Announces Partnership with Catalina Health Resource

RESTON, VA, January 30, 2006 – Comscore Networks today announced that it has partnered with Catalina Health Resource to offer clients its Behavior Activated Research® (BAR Rx) solution for...
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30 Jan 2006

Comscore Networks Announces the Appointment of Media Industry Veteran as Part of Continued Expansion of Media and Entertainment Research Capabilities

RESTON, Va., January 30, 2006 – Comscore Networks, a leading provider of market research and consulting services, today announced the appointment of Samantha Voisin to the position of vice...
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22 Jan 2006

2006 Consumer Online Spending Off to a Strong Start

RESTON, VA, January 22, 2006 – Comscore Networks today released year-to-date consumer spending figures, which showed that online non-travel spending is up 33 percent for the first three weeks...
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17 Jan 2006

Holiday-Related Content Drove December Web Activity, According to Comscore Media Metrix Top 50 Online Property Ranking

RESTON, VA, January 17, 2006 – Comscore Media Metrix today released its monthly analysis of consumer activity at top online properties and categories. As anticipated, holiday-related sites...
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5 Jan 2006

Online Holiday Spending Boosts E-Commerce to Record Annual Sales of $143 Billion

RESTON, VA, January 5, 2006 – Comscore Networks today released holiday season and annual spending figures for full year 2005. Online non-travel spending during the 2005 holiday season (November...
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19 Dec 2005

Jewelry, Luxury Goods Turn to Gold for Online Retailers This Holiday Season

RESTON, VA, December 19, 2005 –Retail Jewelry and Luxury Goods sites grew faster than any Internet category in November 2005, according to the latest monthly analysis from Comscore Media Metrix....
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6 Dec 2005

Online-Only High-Yield Savings Accounts Have Disruptive Impact On Customer Asset Loyalty

RESTON, VA, December 6, 2005 – Comscore Networks today released an analysis that revealed an increase in the number of non-loyal customers within the pure online segment of the banking industry....
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