Press Releases

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29 Nov 2017

Cyber Monday Sees $3.4 Billion in Desktop Online Sales to Rank as Top U.S. Online Spending Day in History

comScore today reported holiday season U.S. retail e-commerce spending from desktop computers for Cyber Monday 2017 and the holiday weekend following Thanksgiving. Cyber Monday reached $3.36... Read more

27 Nov 2017

Thanksgiving and Black Friday Post Strong E-Commerce Growth, Combining for More Than $3.9 Billion in Desktop Spending

comScore today reported U.S. desktop retail e-commerce spending for Thanksgiving Day and Black Friday 2017. Thanksgiving Day (November 23) saw a 22-percent gain to $1.57 billion in spending to... Read more

9 Nov 2017

comScore Announces Partnership with Leading Political Data Provider L2

comScore, Inc., today announced a partnership with leading political data provider L2 to integrate L2’s voter and commercial targeting information into comScore’s television ratings measurement. Read more

24 Oct 2017

Data Science Firm 0ptimus Choses comScore as Measurement Source for Consumer Overlays

comScore today announced that data science firm 0ptimus will comprehensively match comScore’s television ratings and digital measurement with 0ptimus’ nationwide custom modeled audiences.... Read more

18 Oct 2017

comScore to Be Featured During NYC Television Week

comScore today announced that it will be featured at the NYC Television Week conference during speaking events at the Sheraton Times Square New York Hotel. Read more

3 Oct 2017

comScore Appoints Gregory A. Fink as Executive Vice President, Finance

comScore today announced that Gregory A. Fink has joined comScore as Executive Vice President, Finance, effective today, October 3, 2017. He will report to David Kay, who was appointed Interim... Read more

3 Oct 2017

comScore and PlaceIQ Launch Jointly Developed Product to Quantify Impact of TV, Mobile and Desktop Advertising on Retail Store Visits

comScore and PlaceIQ today announced the launch of a joint solution, PlaceIQ PVR powered by comScore, which measures lift in retail visits resulting from TV, mobile and desktop advertising. With... Read more

28 Sep 2017

comScore Reports September North American Box Office on Track to Hit a New All-Time Record

September 2017 positioned to reach $700 million milestone for the first time ever at North American Box Office Read more

27 Sep 2017

comScore Launches Activation Solution Suite to Improve Audience Targeting and Advertising Relevance Using TV, Digital and Cross-Platform Data

comScore today announced the launch of Activation, a new product suite that helps advertisers, agencies and media companies efficiently reach the right audiences at the right time while ensuring... Read more

25 Sep 2017

comScore Signs Local TV Ratings Contract with Capitol Broadcasting Company

WRAL-TV and WRAZ-TV in Raleigh-Durham, NC Adopt comScore’s Local Television Ratings. Read more

20 Sep 2017

comScore to Be Featured at Campaign Tech Chicago Conference

comScore today announced that it will be featured at the Campaign Tech Chicago digital campaign conference. Read more

18 Sep 2017

comScore Local TV Ratings During Hurricane Harvey Confirm Viewer Reliance on Local Television Stations as a Trusted Source of Breaking News & Safety Updates

comScore has released ratings information on consumer viewing activity in all Texas markets – including the massively-impacted Houston and Beaumont TV markets prior to, during and following... Read more

14 Sep 2017

comScore Opens Global Access to Free Viewability Measurement

comScore today announced that it has extended access to its free viewability measurement solution around the globe. First announced in April 2017, comScore Viewability has completed live testing... Read more

12 Sep 2017

comScore Releases New ‘Global Mobile Report’ Providing Mobile Snapshot Across 14 Markets

comScore, Inc. today published its 2017 international mobile report, titled ‘The Global Mobile Report’. This new study examines mobile audiences, content categories and apps that are changing... Read more

7 Sep 2017

comScore Launches Plan Metrix in Germany

comScore today introduced to the German market its Plan Metrix product, a psychographic digital media planning tool that combines internet users’ online behavior with their offline attitudes... Read more

24 Aug 2017

comScore’s 2017 U.S. Mobile App Report Available for Download

comScore, Inc. today published The 2017 U.S. Mobile App Report. The report, available to the public as a complimentary download, provides detailed data and in-depth insights on mobile apps, which... Read more

16 Aug 2017

comScore’s Latest Report Top 10 Burning Issues in Digital Available for Download

comScore today published its Top Ten Burning Issues in Digital report. Available to the public as a complimentary download, the report provides comScore’s perspective on the most pressing topics,... Read more

1 Aug 2017

comScore Signs Agreement with Media Management, Inc.

comScore today announced an agreement with Media Management, Inc. (MMi), which provides media audit support to the industry, to add comScore’s local television measurement to MMi’s Circle... Read more

28 Jul 2017

comScore Introduces New Media Metrix Data Exploration and Visualization Tool

comScore today introduced MyMetrix Explore, a new data exploration and visualization platform available for Media Metrix Multi-Platform (MMX MP). With this platform, clients around the globe... Read more

24 Jul 2017

Tru Optik and comScore Collaborate to Improve In-Demo Delivery for OTT Advertisers

Tru Optik, the audience intelligence and data-management platform built for over-the-top (OTT) television, and comScore, a leading cross-platform measurement and analytics company, today announced... Read more

14 Jun 2017

Centro DSP Adds Audience Targeting and Brand Protection Capabilities

Centro (, a provider of enterprise-class software for digital advertising, today announced the addition of more targeting capabilities within its platform, powered by longstanding... Read more

12 Jun 2017

Symphony Health and comScore Introduce Next Generation Cross-Channel Optimization & Measurement Solution

Symphony Health and comScore today introduce DRx 2.0, a next generation cross-channel media optimization and measurement solution that delivers data faster and makes insights more actionable.... Read more

9 Jun 2017

comScore Appoints Five New Members to its Board of Directors

comScore announced that its board of directors has appointed five new members, effective today: Lisa Gersh, former CEO of Martha Stewart Living Omnimedia and co-founder of Oxygen Media; Mark... Read more

7 Jun 2017

UPS Study: U.S. Online Shoppers Turning to International Retailers

Nearly half of avid U.S. online shoppers bought items from international retailers, demonstrating the need for retailers to offer more personalized services as a way to compete against lower... Read more

7 Jun 2017

comScore to Present at ARF Audience Measurement 2017

comScore today announced that leaders from the company will be presenting at the Advertising Research Foundation’s (ARF) Audience Measurement 2017 conference. Read more